tablet Articles

A tablet is a pharmaceutical dosage form. It comprises a mixture of active substances and excipients, usually in powder form, pressed or compacted from a powder into a solid dose. The excipients can include diluents, binders or granulating agents, glidants (flow aids) and lubricants to ensure efficient tabletting; disintegrants to promote tablet break-up in the digestive tract; sweeteners or flavours to enhance taste; and pigments to make the tablets visually attractive. A polymer coating is ...

75% of Consumers Are Willing To Pay for Web Video Content

Here's some news that should get the attention of Hulu, Netflix, Amazon, Apple, and anyone else trying to sell video content to the online masses: most of them are willing to pay for it. A new report from Elastic Path shows that the video-consuming public ...

Netflix Breaking Up the Family Unit with Facebook Integration

Netflix has always been about the household and not about the individual. But that is all about to change now that they're working on a widespread Facebook integration plan that will give rise to the personal Netflix account. Really, it makes sense for them to ...

Finding Your Audience with Heat-Seeking Online Video Marketing Missiles

Audiences are becoming increasingly fragmented in the ways they find and experience entertainment content and related marketing messages, which can be frustrating for the brands, businesses marketers and advertisers that are trying to reach them. There is indecision and hesitancy about where to best spend ...

This Week's Best Viral Videos & Marketing Lessons - 01/07/2011

This is my first viral video round up post since the new year began, and it's obvious from the start that this is going to be another great year in viral video.  The holidays didn't slow down the online video creating community one bit. There ...

Hollywood Goes Ultraviolet With New Video Content Delivery Technology - CES 2011

While there have been some rumblings about Ultraviolet in recent months, it only just now got it's official kick-off announcement at the CES 2011 show.  Ultraviolet is a digital video content storage and distribution solution that will allow consumers to store digital movies and television ...

Comcast Wants To Turn Your iPad Into A TV

Comcast will offer a demonstration later this afternoon of a new service they plan to roll out in 2011:  live streaming of television content to iPads and Android tablet devices.  The service will only be available to Comcast subscribers, and the specific details of how ...

Study: Online Users Willing To Pay for Digital Video Content

There's a new study out from Pew Internet & American Life Project, and the overall theme seems to be that digital content purchases are on the rise.  In fact, they've pulled even with traditional e-commerce purchases.  66% of Internet users purchase traditional goods and services ...

New Android Tablets To Challenge The Apple iPad In 2011?

Get ready for a slew of new tablet introductions. The 2011 Consumer Electronics Show kicks off this week and manufacturers like Vizio, Toshiba, as well as Motorola, LG, Dell and Microsoft expect to introduce new tablet computers (many using the Android OS) this week in ...

Samsung's Video Streaming Service Raises More Questions Than it Answers

CES is just round the corner and I've got about a hundred emails all talking about how cool some new product is. Everything from a digital cooking thermometer and iPhone App (why someone would ever need that is beyond me) to real, freakin' robots! But ...

Best Online Video Ad Campaign: Motorola Skewers Competition While Teasing Tablet

Every so often, when a company wants to pique the public's interest in a new product or service, they'll release a teaser advertisement ahead of the actual launch.  Hollywood movies do this all the time, with what they call a teaser trailer. But brands do ...