T-Mobile Articles

T-Mobile International AG is a German holding company for Deutsche Telekom AG’s various mobile communications subsidiaries outside Germany. Based in Bonn, Germany, its subsidiaries operate GSM, UMTS and LTE-based cellular networks in Europe, the United States, Puerto Rico and the US Virgin Islands. The company has financial stakes in mobile operators in both Central and Eastern Europe.
The T-Mobile brand is present in 11 European countries – Austria, Croatia, Czech Republic, Ge...

Viral Video Chart: The Best Branded Viral Videos Of May 2011

Viral Video Chart: The Best Branded Viral Videos Of May 2011

Followers of the Viral Video Chart's global ads chart have certainly been put through the emotional wringer this month. Rather than the usual bombardment of funny branded videos, May has seen a number of videos that have left many users with lumps in their throats.

Social Video Works: Viewers Watched 800 Million Branded Videos In 2011

Social Video Works: Viewers Watched 800 Million Branded Videos In 2011

As brands get more creative with online video offerings, and more savvy in promoting them through social media and other outlets, a funny thing is happening: viewers are watching more ads. Take pre-roll and display ads out of the equation completely, and viewers have still …

Watch The British Royal Wedding Streaming Live On YouTube

Watch The British Royal Wedding Streaming Live On YouTube

Do you have royal wedding fever? I only ask because all the magazines at the grocery checkout lane suggest that America is pretty fascinated with the upcoming wedding of Britain's Prince William and Kate Middleton. Americans and people all over the world are interested in …

HTC to Offer Movie, TV Rentals on New Superphone, Sensation 4G

HTC to Offer Movie, TV Rentals on New Superphone, Sensation 4G

HTC recently announced that they will offer an app that will allow the purchase and rental of TV and film right from their new Sensation 4G superphone. They recently invested in OnLive, a video game streaming service (Feb 2011) and made a strategic investment in …

USA Today to Use Microsoft Tag to Link to Online Video

USA Today to Use Microsoft Tag to Link to Online Video

I thought this was pretty cool and it ties into online video, so why not. It's a unique way to tie physical, hard-copy media into online content. USA Today, the newspaper is starting to use Microsoft Tags. They will feature at least one Tag in …

Hallelujah Chorus Vid Sets Record, Proves Flash Mobs Are As Popular As Ever

Hallelujah Chorus Vid Sets Record, Proves Flash Mobs Are As Popular As Ever

The flash mob, as a concept, is far from new.  It's been around for years.  And people have been uploading videos of flash mobs for as long as YouTube has existed.  And while almost everyone has seen at least one flash mob video, the genre …

T-Mobile Teams Up With YouTube Celebrity Merton for Awesome Branded Viral Video Ad

T Mobile Teams Up With YouTube Celebrity Merton for Awesome Branded Viral Video Ad

When we interviewed Merton in song a few months back, one of the things I asked him about was his plans for the future.  With Chatroulette on the decline in terms of traffic and popularity, how would the improv piano singer evolve?  His plan was …

Best Online Video Ad Campaign: T-Mobile’s Heathrow Airport Flash Mob

Best Online Video Ad Campaign: T Mobile’s Heathrow Airport Flash Mob

I've made no secret of my love of flash-mobs.  They rock.  While I haven't yet had the honor myself, I imagine it's rather exhilarating to be among the audience members when a seemingly spontaneous public performance breaks out.

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