2014 Super Bowl ad slots have cost each advertiser $4 million but is that enough to guarantee brand success for their 30 second ad? There's so, so much more that needs to be considered to make a campaign go viral.
Netflix win two huge WGA award nominations, video content is working effectively for the New York Times and people are taking videos from 'The Onion' seriously again. More on these and other stories of the day in online video from ReelSEO.
The second series of Netflix's award winning drama "House of Cards" is coming to the site on Valentine's Day 2014 but the release of YouTube's music and video subscription service has no such confirmation date. More on these and other stories of the day in online video from ReelSEO.
The French High court takes action over video piracy, Nielsen and Comcast climb into bed over video advertising and Doritos gets nasty for Super Bowl. More on these and other stories of the day from ReelSEO.
Microsoft ban swearing on their Xbox video upload platform, Katie Couric confirms why she took the Yahoo dollar and The Beastie Boys hit back at claims they are being unfair over the Goldieblox video. More on these and other stories of the day from ReelSEO.
YouTube went down for a bit but it's OK now. The NFL and MLB are gunning for Aereo, programmatic buying is the new deal for video advertising and Slingbox owners get a Roku bolt on. All this and more from ReelSEO's daily news round up.
Vice is investing $50 Million in online video news over the next three years, Roku and AOL team up to push their news content and Jean-Claude Van Damme does something spectacular with a truck. All this and more from ReelSEO's daily news round up.
Google are allowing direct applications for Google Glass at last, although there's no guarantee you'll get one and YouTube appears to have won the copyright infringement battle against the UK Premier League and the French Tennis Federation which has been going on since 2007. These and other stories of the day from ReelSEO.
Amazon Studios have two major original content shows coming out this month but they are not going down the Netflix route of uploading every episode at once. As an audience, we may love binge-watching but the company says that's not helpful for them. This and other news from ReelSEO.
YouTube's live streamed Music Awards Show was either a great success or a damp squib, depending on whether you bought into Spike Jonze's vision. It certainly generated a lot of headlines for the site today. This, and other news from the day in online video.
GoDaddy are already gearing up for the 2014 Super Bowl by announcing they will take a more subtle approach to next year's half time ad push. No more scantily clad models say the company as that's diluting their message. This and other news from the day in video.
It's been another crazy busy week in online video with an Emmy win for Netflix, YouTube offering copyright free music and upgrading the terrible comments system and Machinima releasing all 10 episodes of 'Mortal Kombat: Legacy' in one go.
As ever, it's been a news packed week in the world of video. There's the first crowdsourced full length Vine movie in the works, the NFL Sunday Ticket might just be coming to YouTube in 2014 and Kevin Spacey thinks the television industry should raise its game to compete with VOD content.
The top 20 social video ads chart for February 2013, powered by Unruly, is--no surprise--dominated by Super Bowl ads. But a few others sneaked in there too, including ones featuring David Beckham, Google Glass, and the recently-announced Playstation 4.
Late last night the YouTube Ad Blitz winners were announced. And another special treat is in store in light of the annoucement: Adweek editors James Cooper and Tim Nudd will speak with the creative teams behind these winning Super Bowl ads, and they'll provide insight ...