streaming media Articles

Streaming media is multimedia that is constantly received by and presented to an end-user while being delivered by a provider. Its verb form, “to stream”, refers to the process of delivering media in this manner; the term refers to the delivery method of the medium rather than the medium itself.
A client media player can begin playing the data (such as a movie) before the entire file has been transmitted. Distinguishing delivery method from the media distributed applies spec...

Online Video Industry News Resources I Follow

With the online video industry in what seems to be a continual rapid growth mode, it is difficult to keep up with all that is going on with regard to news and information about online video platforms, online video marketing, video advertising, mobile video and ...

In Search of Video SEO That Works - Beyond The Hype

Earlier this year, I was contacted by Nico McLane for an interview on the subject of Video SEO.  Nico was looking for specific guidance with regard to the topic of Video SEO.  To give you a bit more background, Nico wrote the following in an ...

Streaming Media Market To Grow 135% Over 5 Years

It is estimated that the streaming media business segment will generate more than $78 billion in revenue in the United States over the next six years. That's a fat stack of cash!

Viral Video Genius Quits Day Job for Online Video

"Viral Video Genius" Nalts, well known in the online video world as one of YouTube's most prolific viral video creators and YouTube comedians, led two separate lives until last week, when the two worlds recently collided and he was outed as a Consumer Product Director ...

Sorenson Squeeze 5 In Avid Technology Editing Suite

Sorenson Media today announced that Sorenson Squeeze 5 is being shipped with the latest versions of Avid Technology Inc.'s suite of video editing applications, including Avid Media Composer (v 3.5), Symphony (v 3.5) and NewsCutter (v 7.5) software. Sorenson Squeeze 5 enables independent editors, producers ...

Local Search and Online Video - Why SMBs Need A Video Searchmercial

Increasingly, we hear business owners say, "I don't want a marketing strategy, I don't need a branding review, and I definitely don't want to spend $50,000 on a 30-second TV ad!  Just give me an effective video that I can use online to explain what ...

YouTube Video SEO Tips From SES Chicago

Panelists on the Video Search Engine Optimization session for Search Engine Strategies Chicago conference and Expo – Gregory Markel, Greg Jarboe, and Steve Espinosa – shared their expert insights on YouTube SEO, YouTube's algorithms, popularity, conversion, and tracking strategies – all towards optimizing your video ...

Personalizing Video Analytics for Campaign Success - Interview With Omniture's CEO Josh James

We interviewed Josh James, CEO and Co-Founder of the online analytics and business optimization firm Omniture after his keynote presentation at Search Engine Strategies Chicago, Avoiding the Chasm of "Anticipointment, and asked him, is it possible to do a video ad campaign that offers personalized, relevant ...

New Technology for Video Ad Distribution Across Vertical Network

Adify, the premier vertical ad network management company, today announced enhanced video ad serving functionality with the release of version 3.3 of the Adify platform. Adify Video enables online publishers to implement and monetize video for their contextual portfolio of sites. Adify network operators can ...

VideoCrawler - AT&T Launches New Video Search Engine

AT&T Inc.  today announced the public beta of VideoCrawler (http://www.videocrawler.com), an innovative new Web application designed to provide a better way for people to search for, organize and share online videos and other multimedia content. Developed in collaboration with Divvio, VideoCrawler indexes hundreds of millions ...

WebTrends Named Best In Reporting and Analytics In The 2008 Streaming Media Readers´ Choice Awards

WebTrends Inc., a leading provider of web analytics and online marketing solutions, was named the top reporting and analytics tools provider at the recent Streaming Media Readers' Choice Awards. This annual award recognizes the best products and services in the online audio and video industry ...

Service Measures Speed and Quality of Streaming Online Video

Delivery of quality online multimedia content to end users via the internet does not always go smoothly. When you have invested a lot of money into your online video advertising efforts, the last thing you need is a message that has no impact due to ...

On2 Interview - The Basics of Online Video Codecs

http://www.reelseo.com/on2-interview-basics-codecs/ Grant Crowell and I took a few moments to sit down with the Chief Marketing Officer of On2 technologies, Eero Kaikkonen. We asked Eero to provide our readers with some basic information regarding what online video codes are, and what they mean for online video marketers.

The Feedroom Interview - Video Search Optimization

http://www.reelseo.com/feedroom-interview-video-seo/ In the interview with the Feedroom, Daniel talks about how critical it is to focus on video search optimization for online video content and Daniel discusses how The Feedroom has video search optimization (video SEO) features built into its offering for clients to have maximum discoverability and visibility of their online video content.

Streaming Media East Conference Videos Available

Dan Rayburn announced that a number of the videos from the recent Streaming Media East conferences have been edited and archived and are now available on the Streaming Media website. You can find the videos here. Here is the opening session where Dan Rayburn interviewed ...