Streaming Media East Articles

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Streaming Media East 2014: Be There or Be 4:3!

Streaming Media East 2014: Be There or Be 4:3!

TVE to H.265 and MPEG-DASH will all be talked about at Streaming Media East. If you don’t know what all those are, don’t worry and just get to the show. 4K is big on the list as are talks for advertisers and broadcasters who are interested in expanding away from just TV. ReelSEO readers get a discount too!

YouTube Updates: EDU Playbook, Merchant Annotations, InVideo Promotions, Content ID & More [Reel Web #60]

YouTube Updates: EDU Playbook, Merchant Annotations, InVideo Promotions, Content ID & More [Reel Web #60]

On this week's Reel Web episode, we take a deeper look into several web video marketing related updates from the past week including updates to YouTube's Content ID program and copyright violation appeals process, new branding and promotional in-player functionalities via YouTube's new InVideo Programming, …

Schmooze Optimization: What it is and Why it Expands Views, Engagement, and Earnings on YouTube

Schmooze Optimization: What it is and Why it Expands Views, Engagement, and Earnings on YouTube

Last Wednesday afternoon during one of the SES Talkback sessions at SES San Francisco, I coined the term “schmooze optimization.” And last Thursday morning during the keynote panel at that event, Mark Huffman, the Integrated Production Manager at Procter & Gamble, gave me a shout-out …

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

Over the last several weeks, as the world tuned in to the 2012 Summer Olympic Games in London, more than 20,000 broadcasters aimed to reach a global audience of 4 billion viewers with more than 4,000 hours of coverage. According to Sam Blackman, CEO and Co-founder …

Why You Should Be At Streaming Media East Next Week

Why You Should Be At Streaming Media East Next Week

Streaming Media East is ready to hit New York City next week and we've got the top reasons why you should be attending. As an added bonus, we've also got a discount code for you to shave off a bit of the price to make …

Handicapping and Reviewing YouTube’s New Content Channels

Handicapping and Reviewing YouTube’s New Content Channels

Six months ago, Robert Kyncl, YouTube's Global Head of Content Partnerships, announced that "even more talented creators and original entertainment will soon join YouTube's existing channel lineup." And two weeks from now, a panel of TV critics, YouTube producers and other experts will "take a …

Howcast Knows How To Build A Next-Generation Media Company

Howcast Knows How To Build A Next Generation Media Company

Learning how to do things can be challenging and complicated, but with the rise of online and mobile video, it's become easier to learn by watching instructional video content. The old adage, "a picture is worth a thousand words," holds true for videos, which can …

Go To The 2010 Streaming Media East Conference and Expo

Says the 2010 Streaming Media All Star – no wonder I was nominated, right?  Just kidding…  Seriously though, if you want to immerse yourself in the online video industry, you really should go to the Streaming Media East conference in 2 weeks (May 11 &12th) …

Announcing The First Ever Online Video Platform Summit

I'm pleased to announce to the ReelSEO community the Online Video Platform Summit, a new two-day single track event held in conjuction with the annual Streaming Media West Conference and Exhibition on November 18-19th in San Jose, Calif. The Online Video Platform Summit was born …

On2 Interview – The Basics of Online Video Codecs

On2 Interview   The Basics of Online Video Codecs

http://www.reelseo.com/on2-interview-basics-codecs/ Grant Crowell and I took a few moments to sit down with the Chief Marketing Officer of On2 technologies, Eero Kaikkonen. We asked Eero to provide our readers with some basic information regarding what online video codes are, and what they mean for online video marketers.

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