Star Wars Articles

Star Wars is an American epic space opera franchise that consists of a film series created by George Lucas. The film series has spawned a media franchise outside the film series called the Expanded Universe including books, television series, computer and video games, and comic books. These supplements to the film trilogies have resulted in significant development of the series’ fictional universe. These media kept the franchise active in the interim between the film trilogies. The fran...

The YouTube Ad Blitz - Super Bowl Commercials Are Coming

The YouTube Ad Blitz   Super Bowl Commercials Are Coming

It's that time of year again, when two teams square off for the ultimate crown in professional football. At the same time, advertisers will be squaring off for their own annual Super Bowl competition. Like last year, YouTube is partnering with the network broadcasting the ...

The Week's Best Viral Videos & Video Marketing Lessons - GoPro Edition

The Weeks Best Viral Videos & Video Marketing Lessons   GoPro Edition

We're getting closer and closer to the 2012 Super Bowl, which means we're about to hit a huge surge of creative (and expensive) Super Bowl ads making their way online to compete for viewers. Heck some brands will go the Old Spice route, skip the ...

The Week's Best Viral Videos & Marketing Lessons - Lightsaber Edition

The Weeks Best Viral Videos & Marketing Lessons   Lightsaber Edition

Friday is always a tough day to focus on work. With the weekend near, it can be hard to focus on the pile of paperwork in front of you. And since tomorrow's Christmas Eve, most of you are probably even more distracted than usual. Which ...

10 Most Watched Video Ads On YouTube For 2011

10 Most Watched Video Ads On YouTube For 2011

This morning (at the ungodly hour of 3:01 a.m. ET), the YouTube team announced its list of the 10 most-watched video ads of 2011. I know, I know.  Some kids can't wait until daybreak to find out what Santa has left them under the Christmas tree. ...

The Week's Best Viral Videos & Marketing Lessons - Brands Rule Edition

The Weeks Best Viral Videos & Marketing Lessons   Brands Rule Edition

Another Friday has suddenly arrived, which probably means you just missed another week's worth of incredible viral videos from individuals, businesses, and brands. Not to worry, though. As usual, we've been keeping up with the week's best viral videos, and are once again prepared to ...

The Week's Best Viral Videos & Marketing Lessons - Galaxy Nexus Edition

The Weeks Best Viral Videos & Marketing Lessons   Galaxy Nexus Edition

I have a new crush, and it's on the Galaxy Nexus phone. The true Google device, which has the latest Android version, Ice Cream Sandwich, installed, is rumored to be released within the next couple weeks. It boasts a giant screen, fast processor, no shutter ...

Curry's PC World Helps Find The Perfect Hair Drier For Chewbacca

Currys PC World Helps Find The Perfect Hair Drier For Chewbacca

Pop culture. I've written a handful of times about how powerful the right pop culture reference can be in your online video marketing efforts. One of the best ways to get initial attention for your video is to include some kind of reference to a ...

Web Series, The Great Star Wars Trek, Mashes Up Star Wars, Star Trek, & Lost In Space

Web Series, The Great Star Wars Trek, Mashes Up Star Wars, Star Trek, & Lost In Space

If you want a boost in the online video world, getting a boost from something already popular is a good way to go.  In the YouTube Creator Playbook series, we just brought attention to a Ke$ha parody video that was released at the height of ...

What Influence Did Steve Jobs Have On Web Video? Industry Professionals Speak

What Influence Did Steve Jobs Have On Web Video? Industry Professionals Speak

In my previous post I made a list of what I thought to be the top video innovations of both Steve Jobs and Apple. However right away one of our readers had reminded me of a few good ones I completely overlooked. So rather than ...

Star Wars, Musical Rarities & Steve Jobs - The Week's Best Viral Videos & Marketing Lessons

Star Wars, Musical Rarities & Steve Jobs   The Weeks Best Viral Videos & Marketing Lessons

In the two years or so that I've been writing this column, this is by far the highest number of videos I've ever crammed inside it. I don't know if that means there's more great video than ever out there, or if it's a sign ...

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