Topic - Online Video & Spanish

Univision/YouTube Partnership Is A Bigger Deal Than You Think

Did you see the headline earlier this week that YouTube had struck a deal with Spanish Television Network, Univision?  If you’re a typical American, you might have passed right over it.  Maybe you noted it mentally, but figured it wasn’t terribly important to you since you don’t speak Spanish.

The deal actually seems pretty important to me for two big reasons:

BrightRoll Rolls Open UK Office, Goes Global

Brightroll is done serving only the US in regards to it’s advertising. It’s ready to spread global thanks to its  global location- and language-based initiatives that expand its focus and services beyond the United States.

EveryZing Launches Metadata Generation SAAS For Multimedia SEO

EveryZing, a leading video search and SEO services provider that we have covered many times in the past, today has introduced one of the coolest new services that will essentially provide multimedia publishers with an automated SEO solution for multimedia content.   This new service, named MediaCloud, is an online service that helps to automatically generate metadata for multimedia content assets.

As you can imagine, this opens a lot of doors for multimedia publishing, contextual advertising, archive video projects, and even section 508 compliance, a looming issue for media companies with online video content.

Tools to Track Online Video Marketing, Brands & Social Footprints

You have a brand, you want to know when people are talking about it or using it in some online video…well doesn’t everyone? Sure you could focus your tracking on YouTube alone, but wouldn’t it be better to expand your tracking even further? Here is a quick list of services that can get you on the path and start tracking through the online marketing wilderness. At the end of the path lies success, we hope you manage to hunt it down.

Video Search Clipta.com to Index One Billion Online Videos

Clipta Inc., a Web video search start-up, today announced that it has secured $500,000 in financing through Angel investment. In addition, Clipta also revealed today that it has successfully implemented the advanced self-learning deep Web crawler technology that will propel the company toward its goal of indexing one billion online videos worldwide by 2010.

Spain’s Terra Wins South American Mobile And Online Video Rights For 2010 And 2012 Olympics (paidContent.org via Yahoo! Finance)

The long march to the 2012 Olympics continues with the announcement that Spanish web portal Terra, part of the Telefónica group, has bagged the exclusive South America mobile and online video rights to the London games as well as the 2010 Winter Games in Vancouver.

New – Dailymotion Subtitle Capabilities in Multiple Languages

DailyMotion call themselves the world’s largest independent video entertainment website (so does Metacafe). However, we have found out that they have just added the ability to put subtitles right into any videos you upload which might propel them into that position. The new feature allows uploading and input of subtitles directly from the video edit menu. Additionally, they support multiple languages as well.

Online Video in Spanish Equals Opportunity – A Niche Market of Over 125 Million Users

According to a study conducted by eMarketer, 23 million Hispanics who live in the US (52% of the entire Latino population) are Internet users and their numbers will grow to almost 30 million by the year 2012. On the other hand there are over 125 million Spanish-speaking Internet users based in 21 countries in the Americas and Europe. At the same time the number of broadband access points in Latin America will reach 30 million in the next 4 years: if we add the Spanish-speaking broadband users residing in Latin America, the US and Spain, the number will exceed 60 million by the year 2012.

Google AdSense Video – Global Expansion Begins

Google AdSense for Video is now available in more countries and languages around the globe.  Apparently Google has heard the feedback from AdSense users and has decided to expand Video Units in YouTube for more languages & countries. Initially, the program was available only for the United States, Canada & United Kingdom.

Search Engines Use UGC to Improve Video Search

As you likely have heard, Youtube recently a new annotations feature that basically enables video creators to add add background information to a video hosted on Youtube.  You can also use the annotations to link to related YouTube videos, channels, or search results from within a video.

Just this past weekend, Metacafe announced a new feature and beta wiki platform called Wikicafe beta program.  With this new program, registered users will be able to collaborate with online videos and will have the ability to edit, enhance, and even translate video tags, descriptions, and other types of metadata. You can translate the metadata into one of 6 different languages (Spanish, Italian, French, Dutch, German, and Hebrew).

So, the real question is…  what is the driving force behind the decision to add these user generated content (UGC) features to online video websites?  Are Youtube and Metacafe simply doing their best to add cool new features that users have asking for?  Or, is there another reason for these new features?

SpotRunner Raises $51 million to go International

Spot Runner, which helps marketers buy TV ad spots on local cable and broadcast using its online service, has raised a big $51 million fourth round from an international group of investors with an eye on expansion beyond the U.S. New investors include UK media group Daily Mail and General Trust, Spanish-speaking media giant Grupo Televisa, hedge fund Legg Mason Capital Management and French luxury group Groupe Arnault/LVMH. Also participating, some of the existing investors; not sure who specifically but the original group included Allen & Company, Battery Ventures, Capital Research and Management, CBS, Index Ventures, The Interpublic Group, Tudor Investment Corporation and WPP.

Video Search Engine blinkx Expands International Index

Video search engine, blinkx, has expanded its international news index, by partnering with FRANCE 24, to provide 24-hour French, English and Arabic news programming.