social network Articles

A social network is a social structure made up of a set of actors (such as individuals or organizations) and the dyadic ties between these actors. The social network perspective provides a clear way of analyzing the structure of whole social entities. The study of these structures uses social network analysis to identify local and global patterns, locate influential entities, and examine network dynamics.
Social networks and the analysis of them is an inherently interdisciplinary academ...

Going Beyond ‘Content is King’ In the UK - Coca Cola and Peugeot Experiment with Social Video

The adage ‘Content is King’ is now becoming something of a cliché, rolled out regularly to prove the author’s understanding that it’s not just hits that count, but how people perceive your message and what they do with it, turning viewers from passive observers to ...

Google Plus Opens Up Hangouts On Air Live Streaming For All

So here's yet another feature coming from Google that is bringing video power to virtually everyone.  Hangouts On Air, which is available to only some users of Google+, will soon be available to everyone around the world who uses the social network.  It allows others ...

Teens Embrace All Facets of Online Video from Creation to Consumption

Teens are a key demographic for a lot of brands and companies, so understanding what they are doing is vital to getting into their heads. Turns out, according to new research from Pew Internet, what they're doing, is video based.

Poptent Launches Premium Global Video Production House for Major Brands

Poptent is known as a crowdsourced video production and social community platform for video creators, a nifty way for aspiring filmmakers and video producers to get experience shooting videos for a number of major brands, while keeping video production costs low for the client. Today, ...

Google+ Profiles Get 'Reel' YouTube Channel Integration Friday

We've written several times about Google+ and the first thing that I noticed when Google+ launched, was that you could easily connect your Google Plus account to accounts online, like: Yahoo, Facebook, Twitter, and even Orkut and Yelp - BUT, not YouTube.  Even though there ...

Social TV Buzz Doubles YOY & Twitter Remains #1 for Social TV Activity

The growth of social activity in conversations and check-ins around TV programming has grown by about 91% year over year, according to a study by social TV tracking service Trendrr.TV. The company also uncovered several interesting trends regarding social activity. Meanwhile, electronic program guides are ...

Google Doesn't Like Likes: YouTube Adopting +1 Button Instead?

YouTube is about to join the fold of Google+ in a more tightly knit and cohesive way. No longer will you be able to simply Like a video, now you'll be giving it a +1 according to recent reports of a big switch over at the ...

Which Online Video Editing Software Solution Is The Right One For You?

Over the last year a lot of online video editors have popped up and so it was time for us to put together a list of everything that we could find with some basic information so you have a single source for comparing all of ...

Now You Have No Choice But To Sign Up For Google Plus

Google obviously wants Google Plus to do very well. You can tell by how much they've leveraged their other properties to promote it, like YouTube videos, Google home page messages, rolling in Google Plus results into the standard SERPs, etc. But now they've taken the ...

Custom Facebook Fan Pages For Video Marketers With myChaptr

Social is a gigantic part of the online video marketing equation--at least, if you're doing it right it is. For individual video creators, that can mean a lot of your work time is spent on Facebook instead of making videos. For video marketing consultants or ...

Video Marketing Done Right - Google+ Teases Google Map Video Game

Google is hoping that games can do for Google Plus what they did for Facebook--get people hopelessly addicted until they're spending every waking moment playing social network games and annoying friends with automated status updates based on meaningless gameplay objectives. Um... sorry... guess I have ...

Google+ Strategy For Taking On Twitter & Facebook: Choke The Life Out Of Them

You've probably seen the news that Google Search is now infused with more personalized content from your Google Plus and Picasa accounts--I say you've probably seen the news because it's everywhere. They're calling it Search Plus Your World. I'm not interested in rehashing the details ...

Yahoo! To Distribute Tom Hanks Web Series, Electric City, An Interactive Video Experience

I'm on a plane as I write this, and still working--see how dedicated I am to the cause? Anyway, there's a ton of emails in the inbox already today from CES (which is where I'm headed) and this one caught my eye because it's some ...

Sony CES 2012 Press Conference: New Video Related Product Lineup

It's CES people and time to bring the RAIN! As in a downpour of awesome announcements on cool new tech, services and everything connected. What's been the big thing so far for me? Well the Sony press conference promised one login for everything and that ...

2012 Online Video Forecast - All About Connecting And Connections

Since 2011 is over and we're rapidly hurtling toward the end of the world, or at least, the end of the Mayan calender, I asked everyone what they thought 2012 would have in store for online video. As I said in my online video advertising ...