social media Articles

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Next Gen YouTube, Mobile Marketing, SEO & More at SES New York 2012

Next Gen YouTube, Mobile Marketing, SEO & More at SES New York 2012

SES New York 2012 is almost here, and I wanted to take a couple moments to highlight some of the most interesting-sounding sessions for those who are going–and gently prod anyone not planning to go to reconsider. SES is packed full of amazing sessions led …

Nassau Paradise Island Promotion Board Reaches Vacationers With YouTube

Nassau Paradise Island Promotion Board Reaches Vacationers With YouTube

With today’s busy lifestyles, people often need a getaway. A popular option is to flock to the Bahamas, where Nassau Paradise Island is one of the most restful island destinations. Just a few air hours away from most major US metropolitan markets, the sugary beaches …

The Week’s Best Viral Videos & Video Marketing Lessons – Car Crash Edition

The Weeks Best Viral Videos & Video Marketing Lessons   Car Crash Edition

Every week we try to bring you a cross section of some of the week's best viral videos from brands and individuals. In most cases, there's something we can learn and apply to our own video marketing efforts for every one of the examples–though if …

Online Video, Digital Advertising, & Storytelling For A New Generation

Online Video, Digital Advertising, & Storytelling For A New Generation

Last year, brands were still spending more money on regional newspaper advertising and classified press ads than on digital display ads like banners, video and social. Given that the internet as a whole has cut a swath through other media to become the UK's biggest …

How MyPod Studios Is Building A Successful Online Video Platform Through Curation

How MyPod Studios Is Building A Successful Online Video Platform Through Curation

My Pod Studios is an online video platform you may or may not be familiar with. While they might not have the name recognition of some other platforms, myPodstudios.com was listed by Quantcast as the 191st most trafficked website in December of 2011–just five places …

Jumpstart Your 2012 Video + Social Media Marketing Strategy (Webinar Replay)

Jumpstart Your 2012 Video + Social Media Marketing Strategy (Webinar Replay)

Earlier this month, we held a webinar in conjunction with Brightcove titled, "Jumpstart Your 2012 Video + Social Media Marketing Strategy." Courtney Pierce, Product Marketing Director at Brightcove, presented several case studies with leading brands like Philips, Intuit, Holland America, Oracle, Intel, to demonstrate how …

An Overview Of The Recent YouTube Changes – The Reel Web Episode 27

An Overview Of The Recent YouTube Changes   The Reel Web Episode 27

There's a lot of statistics to cover this week since several reports coming out about online viewership last month in January, so we take a quick glance at some of those. We also give you guys a quick overview of the changes that are taking …

Which Online Video Editing Software Solution Is The Right One For You?

Which Online Video Editing Software Solution Is The Right One For You?

Over the last year a lot of online video editors have popped up and so it was time for us to put together a list of everything that we could find with some basic information so you have a single source for comparing all of …

Is Social Video In Danger Of Becoming Anti-Social “Business As Usual?”

Is Social Video In Danger Of Becoming Anti Social “Business As Usual?”

I interviewed social business author Brian Solis for a discussion on if social video needs to have better rules of engagement for real-world value or risk becoming hijacked by marketing agencies who miss the point of it all and de-valueing it's promise to the point …

Social Video Works – The 2011 Social Video Advertising Report From Visible Measures

Social Video Works   The 2011 Social Video Advertising Report From Visible Measures

Today Visible Measures is releasing The 2011 Social Video Advertising Report, an annual review of how well social video advertising is performing as a whole. And as a whole, it's doing very, very well. Over 500 branded social video campaigns gained more than a million …

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