social media Articles

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Top 10 Brand Movers on YouTube According to Socialbakers

Top 10 Brand Movers on YouTube According to Socialbakers

Socialbakers presented their top 10 brands by YouTube subscriber growth. What separates most brands on YouTube from others is their consistent content, although sometimes it’s just because you’re a popular brand who every once in awhile has an ad or a trailer for a highly-anticipated product.

Social Snap: The Sharpest Social Media Analytics Tool in the Shed

Social Snap: The Sharpest Social Media Analytics Tool in the Shed

We interviewed Nan Dawkins, founder and CEO of Social Snap, a service that measures unique metrics such as True Twitter Network Size, Average Engagement per Facebook Post, and Blog Comment to Post Ratio as well as YouTube Total Post Likes.

Schmooze Optimization 2: The Search for More B2B Video Success

Schmooze Optimization 2: The Search for More B2B Video Success

Tom Sawyer said it takes a lot of friends to whitewash a fence. Hillary Rodham Clinton says it takes a village to teach a child. And YouTube is saying it takes a genuine community to build a channel.  But, if you’re a B2B marketer, then …

5 Ways To Use Pinterest For Effective Video Marketing

5 Ways To Use Pinterest For Effective Video Marketing

Pinterest – even the most reluctant social media participant can't have failed to have noticed its impact over the past 12 months. However, you'd be wrong if you continued to buy into the misconception that it's just all pictures of wedding plans and cupcake designs. …

Is YouTube Marketing Less Popular than Colonoscopies and Root Canals?

Is YouTube Marketing Less Popular than Colonoscopies and Root Canals?

Last week, a national poll by Public Policy Polling (PPP) found that Congress only has a 9% favorability rating with 85% of voters viewing it in a negative light. Now, if that’s what PPP had reported, no one would have noticed. However, the pollster decided …

How to Drive Traffic Between Your Videos on YouTube [Creator's Tip #68]

How to Drive Traffic Between Your Videos on YouTube [Creators Tip #68]

For this week's Creator's Tip, I provide some advice in the form of answers to a few common questions we've received from our audience of viewers on YouTube including: ways to make a living and build a career as a niche expert as well as …

Multi-Admin User Capabilities Finally Coming to YouTube with Google+ Page Integration?

Multi Admin User Capabilities Finally Coming to YouTube with Google+ Page Integration?

Over the summer YouTube made it possible to associate your Google+ profile with your YouTube account, using your real name instead of some anonymous handle.  This obviously would be awesome for some, and not-so-awesome for others, and you've probably seen a prompt over the past …

The State of Automotive Marketing in Social Video: New Report Sees Huge Opportunity for Auto Marketers

The State of Automotive Marketing in Social Video: New Report Sees Huge Opportunity for Auto Marketers

Over the summer, Unruly opened up their social video lab, looking to narrow down viral videos to scientific facts, to the point that the word "viral" has become a dirty word (although we still use it quite a bit, because well, it's still a buzzword). …

Research Finds B2B Marketers Increasing Investments in Online Video for Content Marketing

Research Finds B2B Marketers Increasing Investments in Online Video for Content Marketing

It's been kind of a B2B week for me and what I've got covered. Earlier in the week LinkedIn announced that they've now got video ads. Today I've got some research from Brightcove, Content Marketing Institute and MarketingProfs that generally talked about content marketing for …

TED Outlines Formulas for Winning Video Ad Campaigns in Ads Worth Spreading Report

TED Outlines Formulas for Winning Video Ad Campaigns in Ads Worth Spreading Report

For the third year, TED and YouTube will be looking for the top 10 global ad campaigns in the Ads Worth Spreading Initiative.  And while TED does a good job of finding and showing ads that truly hit the mark, they didn't stop there.  They …

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