smartphone Articles

A smartphone is a mobile phone built on a mobile operating system, with more advanced computing capability and connectivity than a feature phone.
The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone. Later models added the functionality of portable media players, low-end compact digital cameras, pocket video cameras, and GPS navigation units to form one multi-use device. Modern smartphones also include high-resolution touchscreens and we...

Interactive Mobile Video Ads – Tapjoy Offers Ad Choice & Real-Time Bidding

Interactive Mobile Video Ads   Tapjoy Offers Ad Choice & Real Time Bidding

Mobile video ads, ad choice, real-time bidding and interactive video ads on mobile? It's like, my visions of the future have come to pass! Tap your toes for Tapjoy, they seem to be on the verge of something as epic as that peanut butter and …

Mobile Video Soars: Half Of All Mobile Device Owners Shoot Video Once A Week

Mobile Video Soars: Half Of All Mobile Device Owners Shoot Video Once A Week

Photobucket pulled some numbers from their users of late to find out that mobile video uploads are continuing to soar. In fact, they have grown something like 300% in the past year (July 2010-2011). If we were to do a survey of new phones that …

Netflix Android Update – Streaming Video On Android 2.2 & 2.3 Devices

Netflix Android Update   Streaming Video On Android 2.2 & 2.3 Devices

An update just dropped over the weekend for the Netflix app (updating to version 1.4) for Android 2.2 and 2.3 that gave users access to Netflix. That's a big group of users who can now more commonly run into the 'single stream' error as they …

What Gadget Marketing Teaches Us About Online Video Marketing Styles

What Gadget Marketing Teaches Us About Online Video Marketing Styles

Like a lot of people, I saw the new Samsung GALAXY Note video ad over the weekend–the one that shows off all the bells and whistles of the upcoming buzzed-about device. I was struck by how different this ad is from some contemporary smartphone and …

Half of Tablet Users Watch Video Online, Continued Growth Expected

Half of Tablet Users Watch Video Online, Continued Growth Expected

Furthering the point that we, the digital consumers, want our entertainment anytime, anywhere, a report from In-Stat states that 50% of tablet users are watching TV and film on the devices. That's a pretty decent percentage right there, and it really shows how fast we …

Four Hot Digital Media Startups to Watch in Mobile Video & Online Video

Four Hot Digital Media Startups to Watch in Mobile Video & Online Video

Four emerging media startups in online video and mobile are finding success with brands and retailers. In this week's New Media Minute, learn why marketers are linking up with Fiksu, GoldRun, Encoding.com and Framesocket.

TubeMogul Jumps Into Real-Time Bidding For Mobile Video Ads With Nexage

TubeMogul Jumps Into Real Time Bidding For Mobile Video Ads With Nexage

Early in the year I had an article series (2011 Video Advertising Trends Part I and Part II) with some big names online video ads looking to the future. Tod Sacerdoti (sup Tod) from Brightroll said it would be mobile, Iggy Fanlo of AdBrite believed …

Google-Motorola Deal Means More Video Streaming to Android Devices?

Google Motorola Deal Means More Video Streaming to Android Devices?

Google yesterday announced plans to acquire Motorola Mobility for $12.5 Billion, which instantly brings them into the mobile hardware market. Now the mobile platform is pretty interesting in and of itself, but that's not the only reason this deal is being made. As part of the …

Video Ads Are The Most Effective, Move 41% of Affluents to Take Action

Video Ads Are The Most Effective, Move 41% of Affluents to Take Action

I will attempt to refrain from commenting on the socio-economic state of the world and just give the facts, and nothing but the facts, according to a report by the IAB and Ipsos Mendelsohn anyway. One of their latest research reports states that some 41% …

Android Market Update Brings Video Rentals To Mobile Devices

Android Market Update Brings Video Rentals To Mobile Devices

Today's a big day for Android phone users, particularly those with version 2.2, which I understand to be a great many of them (including myself). Google's Android Market has received an overhaul. There's a brand new interface, which reminds me a bit of the latest …

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