smartphone Articles

A smartphone is a mobile phone built on a mobile operating system, with more advanced computing capability and connectivity than a feature phone.
The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone. Later models added the functionality of portable media players, low-end compact digital cameras, pocket video cameras, and GPS navigation units to form one multi-use device. Modern smartphones also include high-resolution touchscreens and we...

Best Online Video Ad - Sesame Street's Interactive YouTube Marketing Experiment

Sesame Street has had a big year in the world of viral video.  They scored a home run with their Grover parody of the Old Spice Guy commercial.  Their Katy Perry song/skit went viral over the controversy of the show's censorship.  And they also scored ...

PBS iPhone App Lets You Watch Full Episodes On The Go

The world of mobile video viewing just got a whole lot better, at least for iPhone owners, as PBS has released an iPhone app that streams full episodes of popular shows like Nova, Antiques Roadshow, Nature, & Frontline.  If you're a fan of the mission ...

YouTube Now Serving 200 Million Mobile Video Views Per Day

YouTube has announced some changes to their Android app for mobile devices, making music video content available and also enabling pre-roll ads for partner videos.  But the most astounding thing in their entire article is this statistic:  YouTube is now serving over 200 million video ...

Hollywood Goes Ultraviolet With New Video Content Delivery Technology - CES 2011

While there have been some rumblings about Ultraviolet in recent months, it only just now got it's official kick-off announcement at the CES 2011 show.  Ultraviolet is a digital video content storage and distribution solution that will allow consumers to store digital movies and television ...

Skype Live Mobile Video Chat App To Be Announced CES 2011?

Like most tech companies, Skype will have a presentation to make at the upcoming CES show, and it's been rumored to be a mobile video-related feature and potentially available via 3G vs. Apple's Facetime, which is currently only available via WiFi.  The company is being ...

Samsung's Video Streaming Service Raises More Questions Than it Answers

CES is just round the corner and I've got about a hundred emails all talking about how cool some new product is. Everything from a digital cooking thermometer and iPhone App (why someone would ever need that is beyond me) to real, freakin' robots! But ...

Best Online Video Ad Campaign: Google's Nexus S Unboxed By Ninjas

I love video advertising that skewers the typical YouTube experience. I love when ads like this one for The Expendables or this one for Tipp-Ex appear on the surface to be standard YouTube videos, only to then make use of the entire screen, revealing themselves ...

Nielsen Reports Mobile Video Users Rise 44 Percent

Is this a duh moment or what? Nielsen recently reported that mobile video is on the rise. Maybe it was only obvious to a select few of us that this was occurring, you know, those of us with smartphones include the iOSes, Androids and Blackberries ...

Following Google’s Lead for A Super Obvious and Powerful Video Marketing Tip

While researching possible article topics today, I ended up going down a rabbit hole of my own making over at the main Google blog.  See, I started by reading a post about the new Nexus S smart phone, which will run the much-hyped Gingerbread version ...

Online Video Moves: 4G Film, Mpeg-2, Acquisitions and A Blackberry On Top

Life is sweet, like a well-made dessert. But we'll have to wait until the moment before it's ready to eat to find out about that Blackberry on top. If you've got a keen mind or a sharp eye, you already know what that ominous fruit ...

Best Online Video Ad Campaign - EZ Grill Heats Up The Smartphone War

I've long held up BlendTec as a shining example of viral video advertising done right.  With their "Will It Blend" series of videos—where their industrial-strength blenders create dust from things like golf balls, iPhones, or glow sticks—they've entertained millions while simultaneously showing off the actual ...

Killer YouTube Remote App Lets Android Phones Control Videos On Other Devices

YouTube reallywants to make it easier for you to transition video content smoothly between your various Internet-connected devices, be they televisions, mobile phones, laptops, or desktops.  To that end, they've announced the YouTube Remote App, a new app in the Android marketplace and is intended ...

The Week's Best Viral Videos & Marketing Lessons - 11/04/10

There have been many great viral videos this week, and it was hard to even begin choosing favorites.  But after much deliberation, I've managed to muddle through and pick the best viral videos of the week.  In addition to sharing them with you, I'll also ...

Netflix Adds Video Out Capabilities To Their iPhone App

This is pretty cool--cool enough to make me wish I had an iPhone.  Netflix has updated their iPhone app, and announced that they are adding video-out capabilities, though it will only work with the iPhone 4 and iPod Touch 4G models. That means that Netflix ...

Is Your Business Mobile Ready? 20 Percent of Google Searches Are Now Local

Is your business or brand accessible on mobile phones? If it's not it should be because consumers are increasingly accessing information and content on their cell phones. Google has said about 20 percent of searches on Google.com are NOW related to location, which means we're ...