small business Articles

What constitutes a small business varies widely around the world. Small businesses are normally privately owned corporations, partnerships, or sole proprietorships. What constitutes “small” in terms of government support and tax policy varies by country and by industry, ranging from fewer than 15 employees under the Australian Fair Work Act 2009, 50 employees according to the definition used by the European Union, and fewer than 500 employees to qualify for many U.S. Small Busines...

Vzaar: An Affordable, Customizable Business Video Platform

Two years ago, I took a look at Vzaar, an online video hosting & delivery platform, and gave them a fairly good write up. But a lot of things can change in two years, just look at ReelSEO for example, and so, I thought it time ...

Tips For Creating An Online Video Series For Your Business

The verdict is in: Online videos are the new marketing method for businesses, both small and large alike.  And if you can create a series that keeps people coming back time and time again to watch the next segment, it's even better.  (Admit it—you haven't ...

GetHired Gives Job Seekers & Employers Video Resume Capabilities

GetHired.com has officially launched and gives job candidates a way to show themselves off to potential employers with the power of online video resumes. It's no big surprise but it is definitely an interesting use of online video. Online video is all the rage, we ...

The Week's Best Viral Videos & Video Marketing Lessons - Guitar Gimmick Edition

It was a pretty big week for online video fans, as CES 2012 kicked off and a wave of new video gadget announcements began. We also heard some big predictions from key companies at CES, like YouTube, who said that soon 90% of all web ...

Busting YouTube Myths With YouTube's Group Product Manager, Baljeet Singh

Throughout the year, we jump on video success that amounts to how many times they are seen.  We've covered all the videos from around the world that had the most views, and some that didn't make those lists, and we get the idea that if ...

Why Mobile Video Advertising Is Good For Small Businesses

One thing that can have a major impact on the success of a small business is advertising. Obviously, there are many different forms that advertising can take. Physical advertising, such as the type found on billboards, is still very much present in this day and ...

Why Is Xbox Live Now Windows Mobile 7? - The Reel Web #17

This week ReelSEO dominates the news for the online video world! We're excited to launch the Sucky Video Awards, which is going to be fun and educational for all of us! We also released a brand new white paper last week titled, "Online Video 101 ...

The Weekly Online Video News Round Up - The 'Even More YouTube News' Edition

Just over a week ago, YouTube completely and radically changed their layout and overall site design. But if you thought the big changes and announcements were done for a while, you were wrong, because YouTube spent this week pushing out several more changes like a ...

Online Video 101 For Small Business: Video Marketing for SMBs FREE E-Book

For most of our readers, video is something you deal with on a daily basis: shooting, editing, writing, marketing, etc. But for a lot of businesses and individuals, video still represents uncharted waters. Even companies that see video's potential and want to jump in can ...

'My Business Story' Winners Featured in YouTube Homepage Ad For ‘Small Business Saturday’

If you go to the YouTube homepage today, you will see the winners of the "My Business Story" contest that was announced by Google and American Express back on Oct. 25, 2011.  The 32 small businesses featured in today's YouTube homepage ad will be seen ...

Black Friday Ads & Small Business Saturday Stories & Cyber Monday Deals, Oh My!

Do you suppose we'll see many Black Friday ads, Small Business Saturday stories, and Cyber Monday deals this week?  We might. Or, as Dorothy, the Tin Man, and the Scarecrow might say if the Warner Bros. movie, "The Wizard of Oz" (1939), were remade in ...

The Google Interview: Using Video With Google Plus Pages For Business

I interviewed Google's spokesperson Andrea Faville to learn more about the video features available on Google Plus Pages for business; along with a number of examples from businesses across the small-to-large range, and the great new "Hangouts with Extras" they're previewing for everyone!

Eat, Drink, and Be Social! Video Marketing Tips For Restaurants And Cafés

I interviewed Urbanspoon's Conrad Saam, who shared his social video marketing tips for restaurants, cafes, and the rest of the food service industry.

Introducing Google Plus Pages, Google Plus For Businesses & Brands

Well, they said they were working on it, and now it's finally here. Google Plus for businesses and brands is now a reality with the introduction of Google Plus Pages. Pages is basically the Google Plus version of Facebook Fan Pages, and gives businesses a ...

Google & American Express Encourage Small Businesses Video with ‘My Business Story’

Google and American Express have join forces to launch a new program called, "My Business Story".  It encourages small businesses to tell their stories through video before the second annual "Small Business Saturday," which is November 26, 2011.  Small Business Saturday is a day set aside ...