Will It Blend (for 50 Bucks)? The 'budget Myth' About A Popular Viral Video Campaign
One of the myths with viral video marketing perpetuated by both search marketing pundits and mainstream media is an example they give about a wildly successful viral video campaign, claiming it was done with only chump change, so anyone else with just their own creative strategy can do it, too – right? That ”budget myth” is ...
Online Video Viewers Have Short Attention Spans - New Tubemogul Research
As you likely already know, Tubemogul is an excellent tool/service that we recommend at ReelSEO for online video distribution and analytics. Because they have great technology, great partners, and a ton of video producers using their system, they often release excellent research reports that detail findings made across their network. With the recent acquisition of ...
Public Domain Video Footage for Online Video Marketing
If you're looking for some new creative ideas on buzz marketing with online video, check out the Internet Archive, a virtual digital library of public domain (i.e., free) video content. While its primarily used for research and educational purposes, some companies are drawing from its inventory to create new movie clips for entertainment pieces associated ...
Pop Culture Nostalgia, Politics, and Online Video Marketing
Two notable made-for-online video commercials endorsing Presidential Candidate Barack Obama, featuring television and movie stars from the early 60’s to the 80’s, have shown some excellent of what makes reprising pop culture icons’ roles a viral success with online video marketing. ReelSEO’s Grant Crowell and Bob Sandidge share their discoveries on the key ingredients in successful ...
Online Video Advertising CPM Rates - Currently A Bargain for Advertisers
We already know that online video advertising vs. traditional banner display advertising is 4-7 times more effective for advertisers. So it stands to reason that publishers should be able to generate more revenue, and they do. But advertisers can look at this as a bargain because video advertising only costs 2-3 times more on average, ...
Metacafe Is The Leading Destination for Independent Online Video Content
Metacafe solidified its position as the world's leading independent online video site with 37.1 million unique monthly viewers worldwide and 7.4 million unique monthly viewers in the U.S. during the month of August, as reported in the recently released comScore Media Metrix data. Worldwide, traffic to Metacafe in August grew 37.7% year-over-year, including an 8.7% ...
Study - Short-Form Videos Dominate Online Viewing
Frank N. Magid Associates, the world leader in research-based consultation, and Metacafe, whose more than 30 million unique viewers each month make it one of the world’s largest video entertainment sites, today released survey results revealing consumer behavior and preferences in online video viewing. Notably, the survey found that the top-five most popular categories of ...
IFC To Launch Web-Only Video Series Episodes
Again, our predictions for online video in 2008 included a prediction that we would begin to see more and more shows launched exclusively online . Here is the first announcement that follows that prediction: IFC will launch its first Web-only short-form video series, called "Lunchbox," in March, the company said Monday. The show, which the ...
New Professional Short Form Video Site - Zooga
Current Content Providers Include The Associated Press, Ford Models, Reuters, TV Guide, and More ZoogaTV (www.zoogatv.com) launched today as the premier online destination for top quality on-demand news, sports, and entertainment presented in short form video from a variety of content providers. The site features real time video from AccuWeather.com®, The Associated Press, Ford Models, ...
Detailed Instructions On Video Blogging - Vlogging Guide
Vlogging is the short form of video blogging; sometimes it is also termed videodcasting. Mostly all blog sites provide syndicated feeds through RSS, Atom etc. and some feeds provide enclosures too. Video is contained within the enclosures. Vlogging is the practice of attaching video to RSS and Atom enclosures. There are many parts of the ...
HD Video (High Definition) On Vimeo Video Site
Vimeo, the fast-growing online community that has created a new platform for the sharing of personal video, today announced the introduction of High-Definition (”HD”), making it the first site to enable HD video sharing. Recognizing that there is an increasing demand for, and appreciation of, better quality video, this Vimeo breakthrough allows content creators at ...
