SERPs Articles

VSEO - Video Search Engine Optimization (VSEO) Session

http://www.reelseo.com/vseo-ses-2008/ Learn VSEO and Video Search Engine Optimization - Read for tips, tutorials, guidelines, and more information on Video SEO. Find out how to optimize video for online discovery for maximum visibility.

Is Google Universal Search Biased Towards YouTube?

The short answer is....   It certainly seems so!  There was a great post today from Sherwood Stranieri of SearchEngineLand titled, "Is Google Universal Search A Walled Garden?." The nice thing about this article is that the author takes a fairly objective approach, giving Google the ...

Universal Search Strategy for Video Is Not Universal

The major search engines (in particular MSN, Yahoo, and Google) have taken different approaches with regard to the way in which they serve video search results in a universal search environment.  It is interesting to examine how universal search has changed and developed at each ...

Successful Google SERP Video Thumbnail Experiment

So, I have been trying a little experiment. I was wondering if I could figure out how to get a video thumbnail in the Google universal SERPS. What I could could then use a video of my logo to show a logo next to my ...

How To Develop Backlinks To Your Videos - Video SEO Tips

As we point out in our top 15 Tips for Video SEO, inbound links (backlinks) to your videos are important for optimization within Google universal SERPS. This post will give you some ideas and tips as to how to develop backlinks to your videos. For ...

Google SERPs Video Thumbnails - Not Just Youtube

Well, I am surprised that I have not seen anyone really talk about this much, however, there are quite a few sites other than Youtube which are successfully obtaining video thumbnails in the Google universal search results pages. Furthermore, it seems that there is really ...

Mixpo Video Marketing for SMBs - Interview With Glenn Pingul

As you may not know, I have a wealth of experience both marketing and developing search marketing solutions for small and medium sized businesses, including solutions for local, organic, paid, social, and video search placement. From what I have seen, there are relatively few video ...

Universal SERPS - Video Results Get Higher Clicks

At SES NY this year, one theme that dominated conversations and was clearly more of a focus this year than that of years past was that online video is powerful. In one panel, Steve Espinosa, Director of Product Dev. and Management for eLocal, told attendees, ...

Video SEO Through Syndication and Distribution

I thought I would share a minor success story/test with you all. I have a good friend who I also do some consulting for, Mike Blinder. Mike manages one of the most successful media sales training firms in the world, The Blinder Group. His team ...

Video Search Boxes In Google SERPS

I just noticed this morning something I had never seen previously on the Google search engine results pages. Perhaps this has been like this for several days but I am fairly certain that this is a test Google is starting. If you do a search ...

Google Adsense Video SERP Screenshot Images

So, I have been looking all over the internet for a screenshot of what the new Google SERPs will look like with video added to the adsense PPC ads. It was announced last week that Google would be testing video in the search results pages. ...

Are Video Ads On Google A Winning Model?

There is a great article today on SearchEngineLand written by Glenn Pingul of Mixpo.com, the complete online video marketing solution for SMBs. It it titled, "Video Ads On Google: A Win-Win For Consumers & Advertisers?" and offers an interesting perspective on Google's recent announcement regarding ...

Youtube Video Sharing Overtakes Google's Traffic

This is an interesting article and announcement considering that I went to Alexa and checked, and according to the comaprison that they allow you to do on their homepage, Google is still the leader, so not sure where this came from.  None-the-less, the below article ...

Google Tests Video Ads In Search Results

The New York Times is reporting that Google has begun testing video ads for Adsense/Adwords on their search pages. Marissa Mayer, Google's  VP of search products and user experience, said in an interview that the change reflects the evolution of the Google SERPs. We all ...