SEO Articles

Seo, sometimes romanized Suh or So, is a royal Korean family name. The Seo Clan in Silla was founded by Kim Alcheon. The descendants of this royal bloodline are part of a lineage that was once renowned for its imperial success during the early 9th century. Since its beginning, the clan was held in high regard for its economic and military finesse, which played a vital role in reuniting the political factions that caused civil unrest in the Middle Joseon Dynasty. The clan has since been consul...

REVIEW: New YouTube App for iPhone and iOS Devices [Reel Web #57]

REVIEW: New YouTube App for iPhone and iOS Devices [Reel Web #57]

This week on the Reel Web we review some of the features of the new YouTube app available for mobile devices as well as what seems to still be missing.  We also discuss a few more YouTube channel updates that make it easier for the casual viewer …

Video Marketers Need to See the Big Picture: Lee Odden on the New Approach to OPTIMIZE

Video Marketers Need to See the Big Picture: Lee Odden on the New Approach to OPTIMIZE

Video marketers are well aware that great content can increase a brand's online reach – but what happens when search engine optimization can actually harm those marketing efforts? We asked Lee Odden, CEO of TopRank Online Marketing and author of ”Optimize: How to Attract and …

HTML5 Video SEO to Get Easier with Track Element Standard (WebVTT)

HTML5 Video SEO to Get Easier with Track Element Standard (WebVTT)

The track element has a lot of uses but for the ReelSEO audience, I think one of the best will be the ability to attach a ton of metadata to those HTML5 videos that we're all starting to publish. Sure, it is meant for other …

DirecTV Viacom Dispute Creates New Opportunities for Online Video & More News [Reel Web #48]

DirecTV Viacom Dispute Creates New Opportunities for Online Video & More News [Reel Web #48]

On this week's Reel Web we take a look at the dispute between DirecTV and Viacom and what this could mean for online video.  Additionally we review some new educational features that YouTube is rolling out as well as an interesting advertising model that will …

7 Tricks to Optimize Your Video’s Title for Search & Social [Creator's Tip #46]

7 Tricks to Optimize Your Videos Title for Search & Social [Creators Tip #46]

When you think about your title, you have to realize that it’s the first thing the viewer sees when evaluating whether or not to watch your video–whether that's from a search result, or via your social network.  It’s important that a title works well for …

How To Officially Link A Web Domain To Your YouTube Partner Channel

How To Officially Link A Web Domain To Your YouTube Partner Channel

Earlier this week on our weekly Reel Web video, Tim mentioned how YouTube's new Partner Product Bulletin announced the ability to link your website to your channel.  It said:  You now have the ability to officially link to a web domain to your Channel through …

YouTube’s Keyword Suggestion Tool Stinks for Keyword Research, Works Great for Amusement

YouTubes Keyword Suggestion Tool Stinks for Keyword Research, Works Great for Amusement

One tool YouTube gives creators is the Keyword Suggestion Tool.  This "keyword research" tool allows you to enter a basic phrase as to what your video is about, and then it gives you a list of possible keywords and phrases that you can attribute to …

The Impact of Editorial Video Content in Search Marketing: Interview with Touchstorm & KBS+P: Part 2

The Impact of Editorial Video Content in Search Marketing: Interview with Touchstorm & KBS+P: Part 2

In Part 1 of our interview with Touchstorm's Alison Provost and Jeff Martin and KBS+P's Jonah Bloom, we talked a lot about what these two companies want to achieve for brands through editorial video content.  In the second part of the interview, we talk a …

8 Best Practices to Optimize Video Landing Pages for Search

8 Best Practices to Optimize Video Landing Pages for Search

Last month, I participated in a webinar for Liveclicker all about optimizing e-commerce video for search. I presented on both optimizing video landing pages (onsite) for search as well as SEO for YouTube.  In reality, these best practices are applicable to any video strategy and not specific to e-commerce …

How to Optimize Metadata for Your YouTube Business Video Ad – The YouTube Advertiser Playbook: Part 4

How to Optimize Metadata for Your YouTube Business Video Ad   The YouTube Advertiser Playbook: Part 4

The first section of the YouTube Advertiser Playbook goes over all the basics of producing your video, from pre-to-post production.  In the next section, "Managing Your Videos," YouTube discusses optimizing metadata, channel design, and social involvement.  Much of this is covered in the YouTube Creator Playbook as …

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