second screen Articles

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Cool New Fujitsu Technology Will Allow Video Screen to Beam Info to Mobile

Cool New Fujitsu Technology Will Allow Video Screen to Beam Info to Mobile

OK, so remember when I was talking about second screen experience, and how there needed to be a way to be able to sync content from the TV to the second screen? No? Well, I was. Anyway, I said that it was probably being done based on ...

Streaming Media West 2012, A Quick Guide and Planner - Help Us Decide What to Report On

Streaming Media West 2012, A Quick Guide and Planner   Help Us Decide What to Report On

I have done it! I have convinced Mark to unchain me from the desk and get me to an upcoming show. The show is, obviously, Streaming Media West 2012 which will be held at the Hyatt Regency Century Plaza in L.A. October 30-31. Oh, Halloween in ...

Attention, Excitement and Video Ad Recall Levels are Screen Dependent?

Attention, Excitement and Video Ad Recall Levels are Screen Dependent?

YuMe teamed with IPG Media Lab to do an extremely interesting study on ad effectiveness which included biometric tracking for emotional response, attention. With bio-feedback and eye-tracking, I do believe it might be a one of a kind study for online advertising, plus, I'm a ...

Weekly Online Video News Round Up - Football Edition!

Weekly Online Video News Round Up   Football Edition!

Heck yeah! The leaves aren't falling but baseball is wrapping up (come on Brew Crew!) and now football has begun! So while you're drinking that early morning bloody mary, preparing for the big game, here's some news to keep you up to speed with the ...

Multi-Screen Becoming the Standard Instead of the Exception for Many Activities

Multi Screen Becoming the Standard Instead of the Exception for Many Activities

Google just put out some fairly interesting research about how we've become a predominantly multi-screen society. It looks at how we surf, shop and consume media, including TV, across a variety of screens both sequentially (start on one screen, pause then finish on another) and ...

Streaming Video Gaining Ground on Broadcast TV for Connected TV Users

Streaming Video Gaining Ground on Broadcast TV for Connected TV Users

Following up on my previous article from the YuMe Connected TV White Paper which focused on advertising and ad-supported content, I also wanted to take a look at the content itself including what people are watching, when they watch it and, rather importantly, how they ...

Best Practices for Building User-Friendly Connected TV Applications

Best Practices for Building User Friendly Connected TV Applications

So I started doing some research to compile what I could on making apps for the connected TV platform. I tried to find all the API guides and docs I could find as well as some basic tips on creating a good user experience for ...

Weekly Online Video News Roundup - Post Birthday Blues Edition

Weekly Online Video News Roundup   Post Birthday Blues Edition

We weep for the numbers tacked onto our ages this past week. Well, I don't actually. But I know many do. At least it's National left-handed day this week so we can stick it to the righties! On the online video front, the week started ...

Weekly Online Video News Round Up - August 4th 2012

Weekly Online Video News Round Up   August 4th 2012

Another week in the books and that means a whole new news round up for what's hot and who's what in online video. So without further ado, on with the show, er... article.

Samsung Offering $300,000 and Distribution Deal for Multi-Screen TV Series

Samsung Offering $300,000 and Distribution Deal for Multi Screen TV Series

Samsung is holding their third annual Free the TV Challenge and the theme this year is Second Screen Storytellers which means they're looking for a full package production that will couple TV viewing with additional content meant to be viewed on another screen but tie ...

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