Game of Thrones requires more attention than reality TV? So say TiVo survey respondents. Not only that, but people absolutely hate #hashtags during TV shows. The percentage of people who like seeing them during shows is pretty low indeed.
WWE has announced the launch of the WWE Network, a 24/7 streaming resource for wrestling fans which will include reality shows, documentaries, behind the scenes footage and classic matches. There's also a pay-per-view feature for events like Wrestlemania.
A busy week as usual in online video as Vimeo, Hulu and Vine appoint bug hitters to further develop their video features, Netflix looks towards cable set top integration, Machinima is on its way to the Xbox One and internet connected video devices take over the world.
33% of Americans own a tablet these days and they are watching a lot of online video on them. Almost a third watch at least an hour a day on weekdays with 8% watching at least 4 hours over the weekend. Everyone seems to watch a video on their tablet when at home and 22% will use it to watch a video while commuting.
As we surge towards the internet of things, where the digital touchpoints to a consumer outnumber the digits they have to touch them, is it becoming increasingly difficult for the media advertising industry to remain in control?
Online video consumption continues to grow at an extraordinary rate and smartphones and tablets are becoming the norm for watching both live streamed and VoD content. A new report from Ooyala confirms our viewing habits for Q2 of this year and what that means for brands and marketers.
Viewers of online content are more likely to use their smartphones or tablets in the evening during the latter part of the week than any other time says a new report from Tubemogul. While this makes sense, it's interesting to see how iOS users are turning to their iPads rather than their iPhones during this time.
As ever, it's been a news packed week in the world of video. There's the first crowdsourced full length Vine movie in the works, the NFL Sunday Ticket might just be coming to YouTube in 2014 and Kevin Spacey thinks the television industry should raise its game to compete with VOD content.
The way we watch video is changing by quarter by quarter as the technology becomes more advanced and the devices become ever more affordable. 10% of all video watched online in Q1 2013 was done so via a smartphone or a tablet (or both) as viewers themselves become increasingly more mobile. Live video also proved to be a crowd pleaser.
After a move that was never going to do anything but pay off, YouTube's break away from Apple and the release of its own standalone app has contributed to an estimated mobile ad revenue of around $350 Million for the company in the last six months.