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Pharma and Retail Top Video Advertising Completion Rates Says PointRoll

Pharma and Retail Top Video Advertising Completion Rates Says PointRoll

PointRoll delivers interactive video, rich media, social and mobile advertising. Their report on 2010 Rich Media Benchmarks is mostly about display ads. However, there is some small portion of it about video which I found interesting. For example, Pharma video ads (for whatever reason) reach ...

How To Get Your Videos Ranking In Universal Search Results: A Video SEO Study

How To Get Your Videos Ranking In Universal Search Results: A Video SEO Study

Many of us here at ReelSEO are still settling back into our routines following the awesome SMX West convention in San Jose earlier this month. We shared some of our opinions and knowledge, made some new friends, and picked up a lot of great insight. ...

LeanIn Offers Up WhitePaper on Growing Streams and Audiences

LeanIn Offers Up WhitePaper on Growing Streams and Audiences

I have been keeping an eye on LeanIn of late because anyway I look at it, interactivity is the future of online video. I like their system because it allows you to socialize in the video player or not. You can simply turn it all ...

How Effective Are Your Video Marketing & Video SEO Efforts? Measure Your Online Video Grade

How Effective Are Your Video Marketing & Video SEO Efforts? Measure Your Online Video Grade

Video has quickly become the most in-demand content variety on the web, which has businesses, individuals, marketers, and consultants scrambling embracing video in a major way. They're starting YouTube channels, embedding clips on blogs and corporate websites, and even sharing video links on Twitter and ...

What SEO Experts Advise for Those Penalized By Google's Farmer Update

What SEO Experts Advise for Those Penalized By Googles Farmer Update

Mark's down at SMX San Jose this week, rubbing elbows with some of the SEO industry's top authorities, and the most-discussed topic or theme is easily the recent Google algorithm update. Most of the industry has taken to calling it the "Farmer Update," a nod ...

Dear Google... I Love You BUT, You Could Do A Better Job With Video Search

Dear Google... I Love You BUT, You Could Do A Better Job With Video Search

Dear Google... I've had a crush on you since our very first encounter in 1998.  You mesmerized me with your quick and efficient search results.  It almost seemed like you were telepathic.  I would never have to go beyond the first page of search results ...

Affected By Google's Recent Algorithm Change? Tell Them!

Affected By Googles Recent Algorithm Change? Tell Them!

Google made waves last week with a pretty major update to their algorithm. Perhaps you read about it? At least 12% of all search queries had their results affected by this update. The goal? To remove some of the so-called "content farms" from the top ...

Social Video Optimization Vs. Video Search Optimization: Which is Better?

Social Video Optimization Vs. Video Search Optimization: Which is Better?

With the heavy convergence of video in both search results and social media, do we now need to distinguish business strategies for optimizing video for search engines versus social media channels? Is social video optimizing just about placing videos for YouTube and social networking sites ...

SEO Ranking Factors, Trends & Search Predictions for 2011

SEO Ranking Factors, Trends & Search Predictions for 2011

Bruce Clay is a name that should mean at least a little something to you if you're in the search engine optimization business. They are one of the oldest, largest, and most trusted search firms in the world. And they're using their considerable experience and ...

Xmen Mystique Changes Shape To Meet Your Liking, Should Video Recommendations Do The Same?

Xmen Mystique Changes Shape To Meet Your Liking, Should Video Recommendations Do The Same?

When I grew up, there was handful amount of channels on television. It then became a few dozens but still a manageable amount of channels. I even remember that I actually knew the channel's numbers by heart, so "Movies" was channel 18, and 93 was ...

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