Samsung Articles

The Top 20 Social Video Ad Campaigns For January 2013: Hungry Hippos, Grizzly Bears, & Piranhas

The year is still young, but one month into 2013, the Unruly Viral Video Chart has already seen some impressive new ads. While there are some tough old veterans clinging on, the most shared ads of January are mostly fresh-faced new ads, making their mark on the ad world.

Online Video Weekly News Round Up - New Year's 2013 Edition

Happy 2013! If 2012 was any indication on where online video is going, then 2013 is set to be a major year again for several parts of the industry. As we watch it unfold it's always nice to see what's going on in areas that ...

Weekly Online Video News Round Up - Winter's Coming Edition

So, winter's coming. It might not feel like it just yet...but it is. We had all best be prepared to face it head on. Actually, that reminds me I need to catch up on Game of Thrones again before Season 3 begins in March. Anyway, ...

Weekly Online Video News Round Up - Dead Camera Edition

On Monday we were on site for a night of shooting and the brand new, less than a month old, Canon 60D stops working and won't start up. ARGH! A whole day lost. But that doesn't mean you lose out on the weekly news round ...

How Red Bull's Marketing Wings Lifted Them to Most Powerful Brand in Social Video

I have used Red Bull a couple times in the past as an example of a company that understands the nature of branded online video content quite well and it seems that I'm not the only one that has noticed, as goviral's Social Video Equity Report ...

Battle of the Mobile Brands Dominates YouTube Top 10 Rankings

Yes, the contest to win the World Series starts on Wednesday. And, yes, the struggle for the White House looks like it will be won or lost in 10 battleground states. But the competition that online video marketers are watching like a hawk is the ...

What Are the Best Smart TV Options for the UK?

As the integration of web and TV gathers pace, and the profile of online video continues its meteoric rise, what is the best choice for smart TV viewers in the UK? I've been looking at some of the Smart TV devices on the market and ...

Streaming Media West 2012, A Quick Guide and Planner - Help Us Decide What to Report On

I have done it! I have convinced Mark to unchain me from the desk and get me to an upcoming show. The show is, obviously, Streaming Media West 2012 which will be held at the Hyatt Regency Century Plaza in L.A. October 30-31. Oh, Halloween in ...

The Top 20 Viral Video Ad Campaigns for September 2012

The US Presidential race dominates Unruly’s Global Ads Chart this month. Eight of the top 20 most shared online video ads across Facebook, Twitter and the blogosphere during September come from the pro-Obama and pro-Romney camps. But while the Republican candidate can boast more spots – ...

OTT Popularity Scares TV Makers into Building a Common Connected TV System?

Yeah, it's a weird bit of news but it seems that fear of Apple and Google taking a big slice of their TV viewer's time and business, was motivation enough for some of the largest TV manufacturers to get together and build exact what I ...

Best Practices for Building User-Friendly Connected TV Applications

So I started doing some research to compile what I could on making apps for the connected TV platform. I tried to find all the API guides and docs I could find as well as some basic tips on creating a good user experience for ...

Weekly Online Video News Round Up - Birthday Edition!

Happy Birthday Mark! And, since it's Saturday, Happy Birthday, to me, happy birthday, to me, happy birthday dear Christophor (boom cha) happy birthday to me! Alright, enough tomfoolery, I'm going to eat cake with my coffee, you go catch up on this week in online ...

Samsung Offering $300,000 and Distribution Deal for Multi-Screen TV Series

Samsung is holding their third annual Free the TV Challenge and the theme this year is Second Screen Storytellers which means they're looking for a full package production that will couple TV viewing with additional content meant to be viewed on another screen but tie ...

Social Marketing Success for Brands: Socialbakers Shares Recipe in Time for London 2012 Olympics

Socialbakers has added YouTube to its Analytics PRO dashboard, which means that brands can now measure the effectiveness of their social marketing campaigns across three major social media networks. This includes Facebook, which had 157.0 million unique visitors in the U.S. in May 2012, according ...

List of Connected TV Video Advertising Networks, Services, and Offerings

I've been telling everyone to get on board the connected TV advertising train for some time, but then I never gave you a list of all of the places that are doing connected TV advertising. My apologies, I've been remiss in my duties. So here ...