Roku Articles

Roku (pronounced “roh koo”) is an American, privately held, consumer electronics company that sells home digital media products. The company is based in Saratoga, California. Roku manufactures a variety of digital media receivers that allow customers to access internet streamed video or audio services through televisions. This includes subscription-based services as well as services that are available through the receiver free of charge.
The company was founded in October 20...

OTT Popularity Scares TV Makers into Building a Common Connected TV System?

OTT Popularity Scares TV Makers into Building a Common Connected TV System?

Yeah, it's a weird bit of news but it seems that fear of Apple and Google taking a big slice of their TV viewer's time and business, was motivation enough for some of the largest TV manufacturers to get together and build exact what I …

Best Practices for Building User-Friendly Connected TV Applications

Best Practices for Building User Friendly Connected TV Applications

So I started doing some research to compile what I could on making apps for the connected TV platform. I tried to find all the API guides and docs I could find as well as some basic tips on creating a good user experience for …

Ad Interaction High on Connected TV Where Ad-Supported Content Preferred [Study]

Ad Interaction High on Connected TV Where Ad Supported Content Preferred [Study]

YuMe has got some new research showing that online video viewers prefer ad-supported content over actually paying for content in a pay-per-view or subscription-based model while using their connected TVs along with a lot of other good information in The Who, What, When, Where, Why and …

Roku CEO on the Future of Television & Why It’s Such a Squiggly Mess

Roku CEO on the Future of Television & Why Its Such a Squiggly Mess

The future of television, as Roku Founder and CEO Anthony Wood sees it, is not as futuristic as you'd think, where we'll be able to watch every movie ever made, in any language, day or night. Wood says the future is getting close. I caught …

Why You Should Be At Streaming Media East Next Week

Why You Should Be At Streaming Media East Next Week

Streaming Media East is ready to hit New York City next week and we've got the top reasons why you should be attending. As an added bonus, we've also got a discount code for you to shave off a bit of the price to make …

More than 20% of US Households Have Connected TV, Most Never Connect it

More than 20% of US Households Have Connected TV, Most Never Connect it

Yet another report on the connectedness of our TVs has been released and shows that some one in five US households have a connected TV be it solo or through a game console. In fact, game consoles lead the charge, but that's sort of a …

CES 2012 New Media Outlook: Connected TVs Everywhere

CES 2012 New Media Outlook: Connected TVs Everywhere

The annual Consumer Electronics show has kicked off this week in Las Vegas, with gadgets and TV galore. CE makers from Samsung to LG are rolling out new partnerships for connected TVs, as these smart sets accounted for 52 million sets sold last year. Now, …

Google TV Marketplace Turns YouTube Into TV – The Reel Web #21

Google TV Marketplace Turns YouTube Into TV   The Reel Web #21

This week on the Reel Web we cover a story about a patent that Google recently updated about a marketplace for Google TV. The Google TV Marketplace will feature channel apps, possibly from YouTube, and may even be bundled together as a network for a …

The Roku Streaming Stick Makes A Regular TV A Smart TV

The Roku Streaming Stick Makes A Regular TV A Smart TV

It must be a Roku kind of day, I guess. In addition to the new Showtime content we wrote about earlier today, Roku is looking to capture a new revenue stream with a product they're calling the Roku Streaming Stick. Essentially, it's a little stick …

Showtime Content On Roku, Starting With Shameless & House Of Lies

Showtime Content On Roku, Starting With Shameless & House Of Lies

Not wanting their competitor HBO to steal every last bit of thunder in the streaming business, Showtime is getting into the mix by signing a deal with Roku that will allow access to their content.  The first offerings will be for a few full episodes …

↑ Top
Hello. Add your message here.