Revision3 Articles

Web Video Audience Development Strategies With Jim Louderback CEO of Revision3

Revision3 is one of the most well-known Internet television networks, and it's run by a very energetic guy named Jim Louderback.  As part of our chat with him back in October, we asked him to talk a bit about what Revision3 is doing differently, in ...

One-Third of Advertisers Buy Video Ad Space Directly Vs. Video Ad Networks

Break Media teamed up with Advertiser Perceptions Inc. for the first annual Digital Video Advertising Study. There are loads of interesting things in it that I will talk about over the next week or so and this is the first of those. I was reading ...

A Closer Look At Cable TV's Package - Jim Louderback On The Future of Cable Television

One of the many people Mark was able to catch up with at Blogworld last month is Jim Louderback, the CEO of Revision3.  Amidst talking about online video in general, and Revision3 specifically, the pair of them got off track for a bit on a ...

Viral Video vs. Episodic Video - Are They Mutually Exclusive?

What do you do when someone you like and respect writes something that you think is way off base?  Jim Louderback wrote a pretty interesting article over at AdAge yesterday, and it's the kind of thing I have to weigh in on.  In a piece ...

HTML 5 Video Advertising Solutions? Oh Yeah!

HTML 5 isn't even a solid set of standards and yet, we've now already got an ad network for it thanks to MeFeedia who have already launched HTML5 Video as part of their All Player video ad solution. On top of that mDialog also introduced ...

Succesful Content Syndication and Aggregation Strategies

I'm at the Streaming Media West conference today in San Jose, CA and thought I would attempt some live blogging from this morning's session titled, "Successful Content Syndication and Aggregation Strategies." 

Revision3 Gets Optimized With EveryZing SEO Solution

In yet another high-profile customer win for EveryZing, the next-generation universal search and vSEO leader today announced Revision3 will use its solutions to provide enhanced search and discovery of the site's vast array of original, broadcast-quality Internet television programming. Revision3 is licensing two solutions from ...

Revision3 Uses VideoClix for In-Video Interactivity

Revision3, the leader in exclusive Internet television, has partnered with VideoClix, a pioneer in clickable web video, to expand usability and interactivity for its viewers. The partnership will enable the Revision3 audience to click on different objects within video—including show hosts and products—for more information ...

"No Pre-Roll Ads" - Video Interview with Jim Louderback of Revision3

Veteran tech journalist and Revision3 CEO Jim Louderback shared his views of online video advertising monetization. He mentions that currently, in-video sponsorships tend to work best. Jim also discusses how Revision3 will try emerging online video ad models and formats with one exception — No ...