Retail is a syndicated comic strip distributed by King Features Syndicate. It is authored and illustrated by Norm Feuti. It made its newspaper debut on January 1, 2006, and then gained quickly in popularity following articles in The New York Times and TIME Magazine.
The strip is set in a fictional department store called “Grumbel’s.” Grumbel’s provides a wide array of goods; customers have been shown shopping for anything from garden equipment and electronics to ...
A new service from Dynamic Video is hoping to solve one of the most vexing issues direct marketing and e-commerce retail advertisers face with online video ads. I thought I'd take a moment to talk about why I think this has tremendous potential.
Our pals at eMarketer (well not sure we're exactly pals) have done some new research pertaining to how retailers see the value of online video panning out. From all indications, it seems to be quite good.
All stores want to grow their business. And as an online retailer you do that in many ways -increasing your product offering, services and site functionality. But as you grow in each area, new challenges arise, particularly in terms of logistics. Keeping track of an ...
The 2010 Video Commerce Summit has announced its speaker lineup, gaining momentum in its second year as the e-commerce industry's only annual gathering of e-commerce video practitioners and thought leaders.
We already know that online video can help to increase sales conversions - but, with a simple enhancement, you can more than double your video conversion rates. Invodo, an online video solutions provider for e-commerce retailers and manufacturers, released a new video whitepaper today that exposes groundbreaking ...
Remember when video was going to be interactive and we'd all click on Jennifer Aniston's sweater to buy one for ourselves? Well, that day is gone, but hotspotting is finally taking off thanks to Web video. Hotspotting refers to clicking on an object in a ...
When the HTML5 news rains, it pours. Today we have news that video commerce platform provider Liveclicker has released the industry's first HTML5 player supporting interactive video commerce. The player is already live on Onlineshoes.tv for Chrome, Safari, and iPhone users, and is expected to ...
No matter what technology comes (and goes) text will always be in fashion. Words drive almost every industry, particularly from a marketing perspective. Our words dictate how we present, communicate, display and ultimately sell. While a picture may be worth a thousand words, one great ...
eMarketer recently reported on some results from an study conducted by Internet Retailer that show us where eCommerce retailers plan to focus their energy in the future. Namely, site redesigns for SEO, video or streaming media, and better customer experience.
Videos' impact on search rankings has been discussed here rather extensively in the past. A few months ago we interviewed Search Engine Marketing and Optimization veteran Bruce Clay who helps clarify the importance of on-site videos for search rankings.
While adding video to your online store isn't exactly new, it is still a medium in its infancy. Only within the last year or so have retailers begun to wake up to the power of video as a marketing tool that builds customer confidence and ...
Featuring videos on product pages is becoming an important and popular tool to enhance shoppers' experience and increase sales. There's a new breed of "smart" video banners that take this technique to the next level by ensuring that e-commerce retailers showcase the top-performing product videos.
The widespread availability of broadband and the purchase of YouTube by Google in October 2006 have made online video one of the fastest growing trends on the web in the past three years. Not surprisingly – it's fun, entertaining and accessible - from both a viewer's and ...
With the holiday shopping season in high gear, I'd like to spend some time this week focused on web video for e-commerce. I'll start things off with an interview I did at the Streaming Media West show with my friend Justin Foster, Co-Founder of Liveclicker ...
At the recent Streaming Media West 2009 show, Rico Nasol, Content Team Senior Manager at Zappos.com spoke on the video commerce session about what they're doing with video and how effective it is. It's so interesting that we had to talk about it as well. ...
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