rants

Coca-Cola

Own Goal? Fan-made Coca-Cola Videos Score Over Branded World Cup Ads

On YouTube, brand videos site side-by-side with user-generated, or fan-made videos. These independent creators may choose to make videos supportive of the brand, or they may act as detractors. Coca-Cola has a very active World Cup ad campaign running on YouTube, but one fan-made video is catching all the views. And the brand aren't responding to this particular meme.

Is Your Site Suffering From A "video Ghetto?"

ReelSEO's Grant Crowell hosts this special podcast on how many site owners' lack of proper visibility of their video content results in severe underperformanc...