publishing Articles

Publishing is the process of production and dissemination of literature, music, or information — the activity of making information available to general public. In some cases, authors may be their own publishers, meaning: originators and developers of content also provide media to deliver and display the content for the same. Also, the word publisher can refer to the individual who leads a publishing company or imprint or to a person who owns a magazine.
Traditionally, the term refers...

Free Webinar - Got Questions About Encoding Video for The Web?

UPDATE - You can watch the entire webinar replay here - Encoding Video for the Web. Please join us tomorrow, May 5th at 11am Pacific, for our free webinar all about encoding video for the web.  If you are producing video for the web and ...

Kaltura's New Exchange Lets Developers Strut Their Stuff

ReelSEO's Grant Crowell interviews Kaltura CEO Ron Yekutiel at the National Association of Broadcasters conference in Las Vegas, to share about their new Exchange program connecting online video application providers to publishers.

Google Buys Episodic - You Down With O.V.P.? Yeah You Know Me!

It was big news yesterday for Noam Lovinsky, CEO and Co-founder of Episodic, with the announcement that his company has been acquired by Google. Following a day of April Fool's Day jokes, that included Brightcove had acquired Ooyala – this deal is no joke, and was actually ...

Professional Web Video Content Up Almost 20% In 2009

AccuStream Research says that there was nearly a 20% jump in "professionally produced, hosted or syndicated online media and entertainment video views". So either we're all going pro or the pros have come to see the value in it.

YouTube Movie Rentals In The Works

YouTube recently announced that they would be testing a video rental service via their site. As a "Beta Test," they've partnered with Sundance Film Festival and have five films available. It seems they will be available for rent until the end of the month.

11 Predictions for The Online Video Industry In 2010

Everyone is giving their predictions for the Internet marketing and online video space in 2010 and I thought I'd better jump on the bandwagon with my 2 cents...  Granted, I certainly have some more insightful predictions that I could provide but I figured it's New ...

Video SEO Vs. Traditional SEO, Misconceptions and Opinion

A few weeks back, I was asked by Jeff Boudier, VP Business Development for Stupeflix, if I would be willing to answer a few questions about Video SEO for their blog.  You can view the whole interview here, but I thought that I would like to provide a ...

Internet Video Publishing Advice, Best Practices and Tips

Last month, I had the pleasure of speaking on several panels at PubCon 2009, an industry trade show put on by WebMasterWorld that is programmed specifically for web professionals and website site owners. My favorite, was a session titled, "Best Practices for Video Creation, Integration and ...

EveryZing Moves To RAMP Focus On Content Optimization

Yesterday, EveryZing, a company that we have profiled in the past, has re-branded themselves as RAMP.com. They made a name for themselves by helping companies optimize their video content for search discovery through speech to text recognition technology and they are now moving beyond video

Sorenson Squeeze 6 – Total Video Workflow Solution?

ReelSEO's Grant Crowell interviews Sorenson Media's CEO and President Peter Csathy, on the launch of their Squeeze 6 software, and why they're billing this update as the “first total video workflow solution" for businesses. (Listen to Grant's podcast with a review of the software.)

What To Consider When Shopping for An Online Video Platform

These days the pickins are abundant in the online video platform space, with over 60 pure-play, on-demand online video platform providers (OVPs) offering businesses top-to-bottom video solutions including content ingestion of any format, encoding to multiple formats, storage, content management, monetization, analytics, and playback in ...

YouTube Expands Insights With Audience Break Down

YouTube really wants you to have the information you need to be successful and so they are giving away some interesting information in Insights for Audience.

Video Delivery Network – Sorenson 360 (Part 2)

A few weeks back, I had the pleasure of speaking with Eric Quanstrom, VP of Marketing for Sorenson Media about their online video delivery network, Sorenson 360.  In part 1 of my interview, I asked Eric about what their company believes are the essentials for ...

Online Video and Brand Guidelines – Challenges and Tips

In this podcast episode, I discuss my experiences with companies' brand standards policies, and how video marketers can understand and follow them (as well as protect themselves) when producing, publishing and promoting video online for business.

List of Online Video Platform APIs

As most of you know, an online video platform provides companies with video hosting and delivery services among various other features and functionality that can vary (analytics, ad networks, HD support, etc...).  Many of these online video platforms (and there are just too many right now ...