Topic - Online Video & publishing
Sorenson Squeeze 6 – Total Video Workflow Solution?
Today Sorenson Media announced the launch of the latest update to their video encoding software program, Squeeze 6. Read my interview with Sorenson’s CEO and President Peter Csathy on why his company is billing this update, the first in over a year, as “first total video workflow solution” for businesses. (Click the play button at the bottom of this post to listen to our podcast for my initial review of the software.)
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What to Consider when Shopping for an Online Video Platform
These days the pickins are abundant in the online video platform space, with over 60 pure-play, on-demand online video platform providers (OVPs) offering businesses top-to-bottom video solutions including content ingestion of any format, encoding to multiple formats, storage, content management, monetization, analytics, and playback in customized video players that match and perpetuate your brand via viral features such as email, embed code, permalinks, and posting to your favorite social site.
YouTube Expands Insights With Audience Break Down
YouTube really wants you to have the information you need to be successful and so they are giving away some interesting information in Insights for Audience.
Video Delivery Network – Sorenson 360 (Part 2)
A few weeks back, I had the pleasure of speaking with Eric Quanstrom, VP of Marketing for Sorenson Media about their online video delivery network, Sorenson 360. In part 1 of my interview, I asked Eric about what their company believes are the essentials for any business to have in mind when selecting a video publishing and delivery solutions provider. In this 2nd part of my interview, I follow up with questions about the actual features and pricing plans of their new video delivery network.
Online Video and Brand Guidelines – Challenges and Tips
In this podcast episode, I discuss my experiences with companies’ brand standards policies, and how video marketers can understand and follow them (as well as protect themselves) when producing, publishing and promoting video online for business.
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List of Online Video Platform APIs
As most of you know, an online video platform provides companies with video hosting and delivery services among various other features and functionality that can vary (analytics, ad networks, HD support, etc…). Many of these online video platforms (and there are just too many right now in my opinion but that is another post entirely) offer an API (Application Programming Interface.) An API exposes the features and functions of a platform thus enabling others to seamlessly integrate core video functionality within their own applications.
The M&M Show – Mediaite and Magnify Do Video Together
Magnify.net is a white label video platform, and they’re growing. Pulling in big names like The Weather Channel, Bicycling and New York Magazine has shown they certainly have something to offer. Now, they’ve scored another hit.
Microsoft wants You to use Their Stuff to Stream HD
We all know that Flash rules the roost when it comes to online video. We also know that HTML 5 could put a serious dent in that dominance. Now Microsoft is trying to do the same but in the HD streaming category with their upcoming IIS and Silverlight.
Understanding FLV and SWF – The Basics of Flash Video
If there are any non-technical folks out there that have been wondering what the heck the difference is between FLV (Flash Video) and SWF (Shockwave Flash) file formats, you are in luck. In this short video from Sorenson Media, Technical Support Specialist Jeff Udall provides a quick overview and helps to explain how FLV and SWF formats work together to create the Adobe Flash online video experience.
ScreenFlow 2.0 Stream from Mac, Publish to YouTube
Much like Procaster does for a hoard of live streaming, video-blogging, PC users, ScreenFlow 2.0 now gives the gift of video screen capture to the mass of Macheads in the world. The newest version of the screen capturing software gives easy access to YouTube publishing, advanced editing and more.
YPG Canada Partners with Advideo for SMB Video Production
YPG Canada has partnered with Advideo to produce the online video ads for SMBs that advertise with the Yellow Pages Group’s Canadian online business directories.
Livestream APIs and Brightcove Integration
Livestream, formerly Mogulus, have released a set of open APIs for the service expanding the ability to integrate it into your online video strategy. Plus the service is also now able to integrate its live streaming with the Brightcove video player.
