Topic - Online Video & production

Video Project Planning & Management – Market7 Overview

market7 logo4a8c156bce832 200x86 Video Project Planning & Management   Market7 OverviewMarket7 wants to be your online collaboration service and video project planning solution and of course make money off of you while doing it. They have free trial accounts to check it out and offer a range of product packages to help you get all your creative from talent to post-production in the same place and on the same page (or in the same frame?).

Nalts’ Cuddly Tips & Strategies for YouTube Video Success

Viral video is dead. Long live low production values. The cheaper the better. Don’t cuddle it to death, let go of your brand persona.  Those are the sage words of Kevin Nalty, who is an online video strategist, a career marketer, and a YouTube star with more than 100 million views of his videos.

Video Tip: How to Use a Gray Card for Great Video Exposure

I’ve often made the assertion that quality video production is important for successful online video marketing.  Sure, some viral videos aren’t the most professional when it comes to the video production aspects, but, if you plan to produce your own videos for marketing your business, why not shoot for the best.

End Your Video Encoding Blues with Encoding.com

encoding logo 200x34 End Your Video Encoding Blues with Encoding.comEncoding.com offers, get this, web-based, on-demand, video encoding. Nope, no joke. They will grab your video encode it and then send it back to you. Sign up is free and you can even do a test run but after that, you’ll have to pay

Viral Video Round Up – Lessons From This Week’s Viral Successes

This is the second of what we hope will be a weekly series examining viral video success stories.  We aim to point out what’s popular in the world of viral video, and also attempt to analyze what it is that helped create or foster that success.

Learn How to Make A Video for YouTube with YouTube

Not sure what you should be doing to get the most out of your YouTube presence? Well, YouTube can help with some free webinars.

Star Wars Uncut Aims To Reinvent Online Video

starwars 300x225 Star Wars Uncut Aims To Reinvent Online VideoEvery once in a while, the Internet does something completely unpredictable and amazing.  And I love it.  I love when someone pushes the envelope with online video and does something truly unique.

There have been plenty of these trailblazers.  The LonelyGirl15 guys were really the first to take the idea of user-generated videos and fake them in a convincing way (granted, fake “reality” is not a unique concept, but uploading fake “real” video diaries to YouTube was… at least at the time).

Creating Videos for Business on a Shoestring Budget

Think it’s too expensive to start marketing your business using online video? Think it’s too complicated to start marketing your business using online video? Nope and nope.  Use the powerful one-two punch of the Flip camcorder and Animoto to make stunning video on a shoestring budget.

Online Video and Brand Guidelines – Challenges and Tips

In this podcast episode, I discuss my experiences with companies’ brand standards policies, and how video marketers can understand and follow them (as well as protect themselves) when producing, publishing and promoting video online for business.

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Right of Publicity with Online Video – Questions Answered!

3367993034 db20f606d7 200x150 Right of Publicity with Online Video – Questions Answered!Recently we’ve had some readers asking questions about my recent interview with attorney Mark Rosenberg on “right of publicity” video issues with online video marketing.  Questions such as: How can you get permission from large crowds to be in a video?  Is the business or venue owner’s consent enough or not? How can patrons be made aware of video recording on the premises, that protects yourself? I asked Mark for a follow-up interview to these questions, and now you can read all of his answers here! 

Simultaneous iPhone, Web and TV Live Video? Wowza!

Telestream and Wowza have shined light on a deal between them that will offer live video production and universal streaming to the iPhone, Web and TV. That is something to say Wowza! about!

SMBs Fall in Love with Free, Custom Online Video

fall in love with video 200x141 SMBs Fall in Love with Free, Custom Online VideoGreat news for SMBs who are looking to increase their online presence with video.  Turnhere just launched a promotional sweepstakes titled “Fall in Love with Video” to give away 100 free, custom-produced video profiles a week (that’s 400 total) for the month of September.  In addition, they are awarding the top 4 grand prize winners a $1000 gift card.