post-production Articles

Post-production is part of filmmaking and the video production process. It occurs in the making of motion pictures, television programs, radio programs, advertising, audio recordings, photography, and digital art. It is a term for all stages of production occurring after the actual end of shooting and/or recording the completed work.
Post-production is, in fact, many different processes grouped under one name. These typically include:
Typically, the post-production phase of creati...

When To Use A Jib, & How To Make Your Own - Film Riot Video Production Tutorials

In filmmaking, one of the most useful pieces of equipment you can have in your arsenal is a jib. A jib operates a bit like a see-saw, using counterweights to balance the camera, and it allows for unique camera movements and camera angles that you ...

Film Riot Video Special Effects Tutorial: Harry Potter & Lightsaber Effects

Internet TV provider Revision3 is a geek paradise filled with tech-savvy shows. If you want reviews and previews of all the latest gadgets, or how to give common electronics cool modifications, or how to make foods that would scare your mom, Revision3 has a show ...

Welcome to Personalized, Geographically Targeted Video Advertising

While there's plenty of evidence that brands are embracing online video as a new and powerful medium for advertising, the overwhelming majority of video ads are still created for television--that is to say, they're created as a one-size-fits all solution. A brand makes a commercial, ...

YouTube Quietly Adds Image Stabilization Tool To Help You Correct Shaky Video

YouTube made things a whole lot easier for the amateur video creator last year when they rolled out a free, bare-bones video editor (named, not surprisingly, YouTube Editor). Not all filmmakers can afford Final Cut Pro or another of the top video editing software suites, ...

Do Video Production Pros Need to Know Web Video Marketing?

The business growth of online media today will require video production people to expand their role beyond the traditional confines of simply technicians or creative professionals. They now need to consider themselves a valuable part of the actual marketing process for the video content they ...

Run and Gun Video Production Strategies for Video Marketing

Some marketers find themselves in a situation ripe for shooting video, but are required to do so with little or no time for preparation or pause. This is what is referred to as “run and gun” video production. To help explain this type of shooting (which is becoming more common for video marketers looking to capture real-time quality content), I interviewed three notable video production professionals.

How To Make Money On YouTube: Successful Stars Recommend Patience, Persistence, and Hard Work

ABC News has cracked the code on online video riches, and now they're sharing it with the world in a piece called Top YouTube Earners Share Their Strategies.  It's a great read (seriously) and contains insight gleaned from their interviews with several of the top ...

How To Create An In-House Video Commerce Program, With No Budget!?

Grant Crowell inteviews Jason Arend, PFI Western's VP of Media and Global Marketing, E-Commerce, and Creative Services. Jason shares his experiences with managing multiple companies' multi-channel video properties, what he recommends for anyone who is looking to be successful with video in e-commerce today, and his secret for how PFI is doing it for no money. (That's right, NO MONEY.)

What Does A Viral Video Cost and How Do You Make One?

When speaking of viral marketing for brands and businesses, the two questions I hear most frequently are "how much do online videos or viral videos cost?" and "what are the steps involved?" Pricing can vary depending on quite a few factors and there really is ...

How Sorenson Media Supports McCain’s New Video Campaign

ReelSEO's Grant Crowell interview the company behind Senator John McCain's new online video program – Sorenson Media's CEO and CTO Peter Csathy and Mike Flanders.

How To Use A Virtual Set - Virtual Studio for Online Video

ReelSEO's Grant Crowell interviews virtual set producer Earle Greenberg of Chicago Video Works, who explains some of the business advantages of promoting your business with videos featuring virtual sets, what's involved with building a virtual set, and some tips on how to to prepare yourself for a video show featuring a virtual set.

How To Guide for Shooting HD Video With A DSLR Camera

Ever since Nikon introduced the D90 in August 2008 as the first DSLR camera that shoots High Definition (HD) video, a silent revolution is taking place in media production. At a fraction of the budget creative camera people are able to produce remarkable high quality ...

You Could Be The Next Overnight Filmmaking Success

A couple of days ago we told you about Fede Alvarez, a filmmaker from Uruguay whose YouTube film's impressive direction and effects landed him a real life Hollywood development deal with Sam Raimi and Ghost Town Pictures. Well, now you have a chance to be ...

Video Project Planning and Management - Market7 Review

Market7 wants to be your online collaboration service and video project planning solution and of course make money off of you while doing it. They have free trial accounts to check it out and offer a range of product packages to help you get all ...

Video Platforms - Interview With Sorenson 360 (Part 1)

I recently interviewed Eric Quanstrom, Vice President of Marketing and Strategy for Sorenson Media, about their video publishing and delivery platform, Sorenson 360. Eric explains what their company believes are the essentials for any business to have in selecting a video publishing and delivery solutions provider, and why he believes “Video Delivery Network” is a more appropriate term for his industry than “Online Delivery Platform” (OVP).