political Articles

“Political” is song by Spirit of the West. One of the band’s most famous songs, it originally appeared on the 1988 album Labour Day. The song was written by John Mann.
Despite the band’s reputation for writing politically-themed songs, “Political” is in fact about the end of a personal romantic relationship. The verses detail the friction that led to the couple’s breakup, and the chorus confirms that “Everything, every little thing, every ...

The Top 20 Viral Video Ad Campaigns for September 2012

The Top 20 Viral Video Ad Campaigns for September 2012

The US Presidential race dominates Unruly’s Global Ads Chart this month. Eight of the top 20 most shared online video ads across Facebook, Twitter and the blogosphere during September come from the pro-Obama and pro-Romney camps. But while the Republican candidate can boast more spots – ...

If the U.S. Presidential Election Were Held Today, Who Would Win the YouTube Vote?

If the U.S. Presidential Election Were Held Today, Who Would Win the YouTube Vote?

Political junkies – and even some undecided voters – will tune in to watch Wednesday night’s first general election debate between President Barack Obama and former Massachusetts governor Mitt Romney. As Chris Cillizza wrote yesterday in The Washington Post, “Think of it like the Super ...

Memo to Candidates: Ooyala Finds Video Viewing Varies in Red States & Blue States

Memo to Candidates: Ooyala Finds Video Viewing Varies in Red States & Blue States

Ooyala issued its Q2 Global Video Index Report this morning along with some product updates. Each quarter, the company dips into its deep stores of anonymized viewing data to offer a glimpse at how people are watching online video around the world. The big news ...

Custom YouTube Thumbs Finally Roll Out, Mood-Based Video Recommendations, & More [The Reel Web #54]

Custom YouTube Thumbs Finally Roll Out, Mood Based Video Recommendations, & More [The Reel Web #54]

This week on the Reel Web we look at the updates YouTube has made in the past week including the roll-out (finally) of custom thumbnails for all monetized users, some experimenting with mood-based video recommendations, their new politics destination channel and more.  Additionally, we cover ...

The 2012 Election Will Be Brought to You By YouTube

The 2012 Election Will Be Brought to You By YouTube

YouTube has started the YouTube Elections Hub, a channel that will aggregate news and opinion from The New York Times, the English Al Jazeera, Univision, Larry King, The Wall Street Journal, ABC News, Buzzfeed, and the ridiculously busy Philip DeFranco.  It will cover all the ...

10 Video Campaign and Fundraising Tips for Nonprofits and Social Causes

10 Video Campaign and Fundraising Tips for Nonprofits and Social Causes

I interviewed Michael Hoffman, President of the video agency See3 communications, specializing in video strategies and campaigns for non-profits and cause marketing. Back in 2006, See3 created the DoGooder Nonprofit Video Awards, which they run with YouTube, to honor the best uses of video by ...

Maker Studios Gets Hilariously Political on YouTube With 'Caffeinated' Web Series

Maker Studios Gets Hilariously Political on YouTube With Caffeinated Web Series

It's 2012.  It's an election year.  And you're about to hear a whole bunch of nonsense from the candidates, their followers, and people claiming to be experts in the effort to get their guy into the White House.  But just because all of these political ...

Presidential Campaigns to Fight for Online Video Ad Inventory

Presidential Campaigns to Fight for Online Video Ad Inventory

According to a new report by Mixpo, the presidential candidates will have more than enough money and perhaps more than enough tech savvy to sell out video advertising inventory in the month leading up to the fall election. You'll remember a while back I told ...

You Can’t Run for Office in 2012 without a YouTube Campaign

You Can’t Run for Office in 2012 without a YouTube Campaign

You can’t run for dogcatcher these days without a YouTube campaign.  And whether they are Democrats or Republicans, candidates running for office in 2012 can learn some video marketing lessons from San Francisco Mayor Ed Lee. When interim San Francisco mayor Lee announced he was ...

Maker Studios Launching PoliPop, Giving Politics a Good Lickin’

Maker Studios Launching PoliPop, Giving Politics a Good Lickin’

Maker Studios, a media company that bridges the gap between YouTube and television, will be launching PoliPop later this spring.  YouTube’s first entertainment and politics network will feature Alphacat, Bad Lip Reading, Steven Crowder, James Kotecki, Liberal Viewer, and Lee Doren. PoliPop: YouTube's Entertainment & ...

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