players Articles

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EveryZing Introduces Revolutionary Online Video Player – MetaPlayer

EveryZing, a company that we have covered many times in the past, has released a ground-breaking new player to the industry, dubbed, "MetaPlayer."  With this new player, partners of Everyzing can include video content from multiple video platforms into one seamless player.  So, if a …

Brightcove’s New Video Platform Available Now – Brightcove 3

Back in July, we posted that Brightcove had launched a new version of their online video publishing platform in beta to selected customers.  Today, they have made the platform, "Brightcove 3″ available to all.  The new platform is much improved from an SEO standpoint.  Amoung …

Dailymotion Launches High Quality Video Player

Dailymotion, the world's largest independent video sharing site, today announced the launch of a new player that will provide improved video playback quality for Dailymotion's users around the world. The release of the new Dailymotion HQ video player provides Dailymotion's global audience of over 37 …

Silverlight Announces H.264 Support for Online HD Video

Microsoft Silverlight has recently played a major role helping to shape some of the world's biggest events in recent months. Silverlight – Microsoft's cross-browser, cross-platform solution for delivering rich interactive applications and content experiences on the Web – helped viewers experience both the Olympic Games …

Video Ads Vs. Traditional Banners – Measuring Effectiveness

I came across some interesting research from DoubleClick that compares the performance of online video advertisements (in-page video ads as opposed to in-stream video ads) with that of traditional, or image banner ads (GIFs & JPEGs).  More and more, I am seeing videos run by …

VAST – IAB Attempts To Standardize Video Ad Serving

Having settled on new video ad guidelines back in May, the Interactive Advertising Bureau (IAB) is now trying to establish a standard for video players.  The IAB has just released a Digital Video Ad Serving Template, dubbed VAST, which is designed to standardize communication protocols …

80% of Internet PCs Are Ready for HD Video

Just last week,  Flash Player senior product manager Justin Everett-Church announced on his blog the newest Flash Player penetration stats. According to the updated penetration stats, 81.7% (in mature markets) of internet connected PCs now have Flash Player 9.0.115.  As you may already know, the …

Online Video Usability – Importance of Player Control

One thing that is seldom posted about (as far as I can tell) is the issue of usability standards for online video platforms and online video players. There is a great post over at Online Video Watch, titled, "The Importance of Control In Player Development," …

CBS To Launch Embed Options In New Video Player

If you read ReelSEO with any regularity, you will know that in order to get your videos optimized for search, and to drive discoverability to your online videos, one "must-do" tip is to allow for sharing options and embeddable videos so that others can link …

Adobe Flash Player 10 – Adobe Launches Flash Player 10 Beta

Adobe has released today the newest version of its popular Flash Player, Flash 10 (Code named project "Astro") in beta testing mode. The upgrade is one of the most visually advanced and is the first version of Flash to support hardware acceleration from graphics chipsets. …

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