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YouTube Drives Most Engaged Social Referrals, StumbleUpon the Least

YouTube Drives Most Engaged Social Referrals, StumbleUpon the Least

Of the main eight social networks, YouTube is driving the most engaged post-click social traffic in terms of average visit duration, pages per visit, and bounce rate for visitors. The site is way ahead of Facebook, LinkedIn, Twitter, Google+, Facebook, Reddit and StumbleUpon.

Nearly All Agencies Want Online Video, 40% Want Hulu Inventory

Nearly All Agencies Want Online Video, 40% Want Hulu Inventory

STRATA recently reported that pretty much all ad agencies are interested in online video, but a good portion of them don't see the value, or are unsure of the value. So that means we have some work to do as an industry in terms of showing them some cold hard facts about the effectiveness of online video and advertising. So let's get moving!

94% of Marketers Use YouTube to Distribute Video, 87% Share to Facebook

94% of Marketers Use YouTube to Distribute Video, 87% Share to Facebook

According to the 2013 Online Video Marketing Survey and Business Video Trends Report, almost everyone uses YouTube to distribute marketing videos to the masses making it the leader by a long shot. The next, most-often-used platform is Vimeo. The question was posed as, "What video ...

5 Ways To Use Pinterest For Effective Video Marketing

5 Ways To Use Pinterest For Effective Video Marketing

Pinterest - even the most reluctant social media participant can't have failed to have noticed its impact over the past 12 months. However, you'd be wrong if you continued to buy into the misconception that it's just all pictures of wedding plans and cupcake designs. ...

How Chill.com is Taking Video Sharing to the Next Level via Social Video Discovery & Curation

How Chill.com is Taking Video Sharing to the Next Level via Social Video Discovery & Curation

Earlier this year at Vidcon I had the pleasure of chilling with Marc Hustvedt, Head of Strategic Partnerships for Chill.com, a "social video discovery" platform.  The video curation site was launched because the team at Chill saw a video discovery paradigm that wasn't quite performing ...

YouTube's Product Bulletin Reveals Interesting Feature for SEO, But What is IRDB? [Reel Web #45]

YouTubes Product Bulletin Reveals Interesting Feature for SEO, But What is IRDB? [Reel Web #45]

On this week's Reel Web we look at additional changes and updates YouTube has posted on their Partner Product Bulletin including linking to domains, your avatar positioning, default upload settings, and YouTube's involvement on Pinterest.  In addition, we discuss Neilsen Ratings interest in monitoring your ...

YouTube Joins Pinterest To Curate Videos For Niche Viewing

YouTube Joins Pinterest To Curate Videos For Niche Viewing

Pinterest has been around for a couple of years.  It's a sharing site where users can put together a "pinboard" of images and can be shared through Facebook and Twitter.  Last Thursday, YouTube's blog announced that they would be joining Pinterest for video sharing.  Pinterest ...

Summary of YouTube Changes, Google Indexing Embeds & Adwords for Video [Reel Web #36]

Summary of YouTube Changes, Google Indexing Embeds & Adwords for Video [Reel Web #36]

This week on the Reel Web we discuss changes YouTube has made to make things easier for content creators, Google's new AdWord campaign and their attempts to solve video discovery limitations and more. YouTube Changes and Additional Features YouTube has made numerous changes recently to their uploader ...

YouTube Opens Partner Program to All, Pinterest Expands Video & More (The Reel Web #35)

YouTube Opens Partner Program to All, Pinterest Expands Video & More (The Reel Web #35)

This week on the Reel Web, we review the latest online video news and trends from the past week including, YouTube expanding it's partner program to more video channels, Pinterest integrating video into their system, projected changes to the cable industry and more... YouTube Expands ...

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