Online Video Topic - " permissionTV "
Online Video Advertising Industry Report For Q4 2008
Posted
February 3, 2009 |
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As all of us in the online video arena have experienced, the online video market is one that seems to look better and better each day. Online video marketing has been touted as one of the most effective methods of interactive marketing and is expected to continue its momentum despite the current economic climate and recession.
A few weeks back, the online video ad network, Liverail, published a new, comprehensive report and overview of the online video advertising market throughout the fourth quarter of 2008 titled, “State of the Industry – Q4 2008 Review of Online Video Advertising.”
Video Marketing Satisfaction – Does Online Video Marketing Work?
Posted
February 2, 2009 |
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Whether or not you are currently leveraging online video marketing, no doubt you have heard that marketing with video should be part of your strategy. But does online video marketing really work for businesses? Is it worth the effort that is required? Are those that currently leverage online video marketing satisfied with the results that they’ve achieved?
Back in December, Marketing Sherpa released what I would consider the most detailed and comprehensive video marketing report and guide for the industry, “Marketing with Video Report: Online, TV, and Mobile.” Research presented in this report indicates a resounding YES – marketers ARE satisfied with online video marketing.
Interactive Video Marketing To Dominate Focus for Marketers in 2009
Posted
January 9, 2009 |
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Marketers will increase their use of online video in 2009, according to a new survey by PermissionTV and reported on eMarketer. It’s about time… 
In the online survey of 400 senior marketing and media executives, 67%, or 2/3rds, identified online video as a primary focus of their 2009 digital marketing campaigns and budgets. More than 50% planning the launch of an online video project by the second quarter.
Online Video Given “Highest Focus” in 2009’s Digital Marketing Campaigns, Says Survey
Posted
December 18, 2008 |
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Yesterday the online video platform, PermissionTV, released its survey findings on online video initiatives for 2009. One standout finding: 2 out of 3 respondents listed online video as a primary focus of their 2009 digital marketing campaigns – higher than every other category, including social media and search. I asked PermissionTV’s VP, Matt Kaplan, if there were any questions and findings on Video SEO?
Permission TV, Move Join Forces (TVWeek)
Posted
November 19, 2008 |
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Online television technology providers Permission TV and Move Networks have paired up in a deal that calls for the two companies to have the option to integrate their online video tools and sell jointly to customers. Under the agreement, Permission TV will combine its video platform with Move’s streaming video solution. Move Networks customers include ABC, ESPN, Fox and The CW. Permission TV …
Video SEO for Local Television Shows – the PermissionTV interview
Posted
September 9, 2008 |
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Many broadcast television shows marketed for general consumer audiences are now providing web-based complimentary versions – a good means of expanding their audience and increase advertising revenue. But can a web-based version also be successful for local television shows?
Matt Kaplan, VP of Solutions and Chief Strategy Officer for the online video platform provider PermissionTV recently talked with Grant Crowell to discuss their success in transitioning a local broadcast television show to online video programming – and the Video SEO strategies behind it.
