patent Articles

A patent (/ˈpætənt/ or /ˈpeɪtənt/) is a form of intellectual property. It consists of a set of exclusive rights granted by a sovereign state to an inventor or their assignee for a limited period of time in exchange for the public disclosure of an invention.
The procedure for granting patents, the requirements placed on the patentee, and the extent of the exclusive rights vary widely between countries according to national laws and international agreements. Typically, however, a pa...

H.264 Codec Is Now FREE – for Free Video – MPEG LA Announces Royalty-Free License

H.264 Codec Is Now FREE   for Free Video   MPEG LA Announces Royalty Free License

I just ran across this most interesting of items.  MPEG LA has announced that they will not charge royalties on Internet Video using the AVC/H.264 codec, when that video is free to end-users, for the lifetime of that license. This goes beyond the previous December …

E-Commerce Video Strategies With The Home Shopping Network

E Commerce Video Strategies With The Home Shopping Network’s Grant Crowell interview’s (Home Shopping Network’s) Director of Digital Content Emery Skolfied, following his presentation at the Video Commerce Summit in Seattle titled, “How HSN advances its video commerce leadership.” Emery talks about HSN’s own patented technology for online video in retail e-commerce, tips based on their own experiences using video with customers, and challenges they ha overcome with better understanding customer behavior. Pre-Roll Video Ads Offer Downloads On Xbox 360 Pre Roll Video Ads Offer Downloads On Xbox 360 have taken interactive pre-roll ads to a whole new level in their bid to help Wieden & Kennedy get NCAA Football 11 in the public gamer consciousness. They created a click-to-download pre-roll mechanism that set the demo to download on the Xbox 360 console.

In-Depth Look At YouTube Closed Captions – YouTube SEO and More

In Depth Look At YouTube Closed Captions   YouTube SEO and More

A few weeks back, I mentioned that YouTube and Google were indexing YouTube's closed captions and subtitles. In fact, YES – both Google and YouTube ARE indexing videos for text that is contained within closed captions and subtitles. In this post, I would like show …

YouTube’s 6 Reasons Why HTML5 Won’t Replace Flash, Yet

YouTubes 6 Reasons Why HTML5 Wont Replace Flash, Yet

YouTube agreed with us on several points lately. We're not sure if they knew they were doing it or not but they have. The main point is that while HTML 5 is cool and has a lot of potential, it's not going to replace Flash …

Intel Ponders WebM Hardware Acceleration for Atom Processors

I've mentioned this a couple times now and even tried to start a pool about when Intel would announce WebM support and if they'd do it before Apple. We all knew they would as Apple probably will just try to ignore it all or perhaps …

Google’s VP8 WebM and HTML5 – What It Means for You

Googles VP8 WebM and HTML5   What It Means for You

Several months ago, Google bought ON2, the company behind the successful video codecs VP6 (used in Flash) and VP7 (used in Skype). Ever since the first rumors of this acquisition emerged, the online video community has speculated what this would mean for HTML5 video and its current issues …

The WebM VP8 BandWagon Rolls On – Who’s In and Who’s Not

Google announced the would open VP8 up as WebM, an open source video codec in a Matroska package with Ogg Vorbis as the audio encoder. So I thought it would be good to have a news round up of who's in, who's out and what …

The Death of H.264 In HTML5? Google Opens WebM and VP8

The Death of H.264 In HTML5? Google Opens WebM and VP8

Google met our expectations today and announced that it's On2 Technologies VP8 video codec is now open source. It's supposed to outperform Ogg Theora and will be completely patent-free.

What The Hamas “Online Video Threat” Can Teach Us About Freedom of Speech

ReelSEO’s Grant Crowell talks with attorney Mark Rosenberg about the recent international media attention and public outcry over an animated cartoon posted online by the military wing of the political group Hamas, and why even “psychological warfare” with online video is and should be protected free speech in this country under the First Amendment.

↑ Top