paid search

rick-case-honda-youtube

YouTube TrueView Ads Provide Honda Dealer 12x ROI [Case Study]

Richard Bustillo helped Rick Case Honda double their monthly trade-ins, gaining a 12x ROI. How did he do it? By using YouTube TrueView ads. Rick Case Honda was now earning an incremental $50,000+ for online videos that cost $0.20 - $0.30 per view. This is how he did it.

Wow - Google Marries Video To Paid Search Ads

Okay, this is too cool.I've heard about this, but hadn't seen it live and in the wild until today.  While not entirely surprising, the fact that Google has ...

Microsoft, Yahoo Search and You - The Reel Deel

Big news this week from the world of Google haters and would be slayers of the search engine giant as well as for anyone who uses search engines, search adverti...

Online Reputation Management With Video SEO

Grant Crowell a contributor to ReelSEO.com and Search Marketing Standard's Video columnist, posted an excellent article today that makes the case for why video ...

10 Online Video Predictions for 2008

There are a ton of posts out there that detail predictions for the online video industry in 2008. It you head over to newteevee.com, you can find that they have...