original content Articles

YouTube Will Fund Their Own Original Content Channels With $100 Million

According to the Wall Street Journal, YouTube is in the midst of a major overhaul that is aimed at positioning the site as a leading content provider for the Internet television age. The company will dramatically alter their home page to feature professional content--and will ...

Polish Up That Online Video Script, Break Media Offers Chance to See it Made Reality

Our friends over at Break Media, have teamed up with Scripped.com, on a brand new online video contest. Well, sort of. Since all good video starts with a good script, that is actually what they're seeking in the "Break's Big Break" contest that will give ...

Why Netflix is the Solution to Streaming Television Content and How They Might Do it

Showtime and Netflix have cut a new deal that will see currently running shows like Dexter and Californication taken off of Netflix come summer. But what Showtime taketh away, they also giveth. The new deal penned between the two companies gives Netflix license on all ...

Open Letter to Broadcast Dinosaurs Bent on Self-Destruction

There are all sorts of cool new ways to watch what you want, when you want and where you want, in regards to video entertainment. No matter if it's on your mobile, a tablet or your Super-sized TV screen at home. If it's online, it's ...

AOL Enlists Big Guns Pollack, Smith and Corolla to Bolster Slow-Moving Video Initiative

AOL Video has started moving forward with its new initiative of expanding its original content as well as giving its viewers consistent content on a daily basis. To that end they have enlisted three big names in Hollywood: Kevin Pollack, Kevin Smith and Adam Corolla. ...

5 Tips To Help Interview Subjects Feel More Comfortable On Camera - Overcome The Fear of Video – Part 2

One of the biggest obstacles with web video interviews is that many people are afraid of being interviewed on camera. I interviewed video production expert Izzy Hyman and asked him to share some professional tips on how to help subjects on the other side of ...

2010 Internet Television In A Nutshell and 2011 Predictions

Some might say that 2010 was the year of Internet TV's emergence. Sure, there were a lot of things that went right for it during the year and a couple things that didn't. So let's take a look at the highlights including the new Apple ...

AOL Gets Serious About The Power of Online Video Content

I just saw this press release (even though I was done working for the day mostly) about AOL and the creation of AOL Video. I thought, well, that's timely (in that I saw it, not that they've waited so long to get it done).  You ...

Vimeo Announces Creative Commons Licensing - But Are Users' Hands Tied?

Video hosting platform Vimeo yesterday announced on its blog its support for Creative Commons licensing, providing its members a more precise control over where and how others can use their own videos. But restrictions persist with how members can feature other rights-owners videos and other original works on Vimeo, even if they have the same clearances that Creative Commons provides.

Education Is Key To Future Growth for Video Advertising

BrightRoll dropped some numbers from their second annual survey about what media buyers and agencies are planning in regards to spending patterns for online video advertising.  Let's see what they had to say.

iPhone App Fun, Video Games Attack, and A Freaky Voice - Viral Video Round Up

Good grief.  This is one of the best weeks for viral videos since I've been writing this weekly Round Up article.  There is so much good content to feature and reverse-engineer that I had a terrible time choosing which viral successes to feature.  Needless to ...

The YouTube Profitability Watch

Some people like to have death watches, others like to have jelly watches, some like to have Rolex watches and some just like to watch (pervs!). Us? we like to have the YouTube Profitability watch. Alright, so I made that last part up but really ...

Online Video In Affiliate Marketing – The Vast, Untapped Domain?

To coincide with my own speaking event at the Search Engine Strategies Chicago conference on Dec 9th, I interview Shawn Collins, co-founder of the Affiliate Summit, the leading industry conference for affiliate marketing, author of Successful Affiliate Marketing for Merchants, and publisher of the Affiliate ...

Akamai Exec Claims Broadcast Model Crumbling

In a recent article over at Seeking Alpha, Akamai CEO Paul Sagan claimed that broadcast and network TV operators are in for a 'Big Bang.' But we all are ahead of the curve because we knew that already right?

Viral Video Marketing Round Up – Lessons From This Week’s Viral Video Successes - 11/07/2009

It's time again for another Viral Round Up (it's actually a day or so past the time for another Viral Round Up, and I'm hoping you'll forgive my tardiness). As usual, the past week offers us several examples of viral success—some intentional, some accidental, and ...