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BuzzFeed Video Shares Its Formula for Explosive Growth

BuzzFeed Video Shares Its Formula for Explosive Growth

If you are in the business of content marketing, or are active on social media, then you’ll be familiar with BuzzFeed, arguably the site with the most shareable content on the web. Jonathan Perelman, BuzzFeed’s GM of Video & VP of Agency Strategy, gave attendees at the 2014 ReelSummit a glimpse into the video marketing strategy the brand employs. particularly how BuzzFeed views and categorizes consumable vs. shareable content.

AOL Video Gets Two Emmy Nominations for Original Content

AOL Video Gets Two Emmy Nominations for Original Content

The Emmy Awards are embracing and acknowledging original online content, and AOL Video is being rewarded for two of its shows, ‘The Future Starts Here’, and ‘Park Bench with Steve Buscemi’ with two nominations for the 2014 Emmys.

U.S. Viewers Spend 23 Minutes a Day Watching Online Video [Report]

U.S. Viewers Spend 23 Minutes a Day Watching Online Video [Report]

As NewFronts 2014 comes to an end, new research asserts that original digital video content consumption for adults in the U.S. increased by 15% compared to last year. Around 52 million adults now tune into original video content each month, with the ability to choose their own schedule being a major driver for many viewers.

Digital Transformation: What Has it Got to Do With Online Video?

Digital Transformation: What Has it Got to Do With Online Video?

Is YouTube the world’s second largest search engine or the world’s second largest social media site? And what is Digital Transformation anyway? These, and other questions, will be addressed at the ÜberTube Brand Summit this week.

Endemol Beyond Opens its Doors to Video Content Partners

Endemol Beyond Opens its Doors to Video Content Partners

Since its launch in November 2013, Endemol Beyond USA has already signed up big name creative talent like Courtney Love, Pitbull and MattyB. Now, the Premium Content Network is opening its door to content creators who want to join up and become part of the talent.

Xbox Live Gets Original Content, GoPro Channel, Direct Uploads

Xbox Live Gets Original Content, GoPro Channel, Direct Uploads

It’s been a busy day for Xbox announcements with the news that Microsoft is not only ramping up production on a number of original series, but it has partnered with UK’s Channel 4, GoPro and even has a new upload feature as part of its latest YouTube app.

Exploring the New World of YouTube with Generation C

Exploring the New World of YouTube with Generation C

YouTube has altered the map of content, and social media marketing, and influencers, like Generation C, are right at the center of discovering new videos and sharing them with others. Marketers and brands need to understand the new model to be successful.

Myspace: “Premium Video Content is Everything to Us” [Interview]

Myspace: Premium Video Content is Everything to Us [Interview]

Myspace once dominated the social and video landscape, before both YouTube and Facebook grew big enough to steal its crown. Following a relaunch last year, the site is aiming to win back subscribers by providing premium video content – original and user-generated.

Ad Viewing on Long-Form Video Grew 86% in 2013 [Report]

Ad Viewing on Long Form Video Grew 86% in 2013 [Report]

FreeWheel brings a close to 2013 with its Q4 2013 Video Monetization report that shows online video is starting to look more and more like TV, long-form ad monetization is growing and mobile devices are continuing to make an impact on how we watch content.

House of Cards is Back and Here’s Why You Should Give a Damn

House of Cards is Back and Heres Why You Should Give a Damn

Never mind Valentine’s Day, fans of Frank Underwood have been waiting months for the return of ‘House of Cards’, the Emmy-award winning Netflix series. It’s back tomorrow, and even if you don’t intend to watch it, you should know why it’s such a trailblazer.

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