optimization Articles

In mathematics, statistics, empirical sciences, computer science, or management science, mathematical optimization (alternatively, optimization or mathematical programming) is the selection of a best element (with regard to some criteria) from some set of available alternatives.
In the simplest case, an optimization problem consists of maximizing or minimizing a real function by systematically choosing input values from within an allowed set and computing the value of the function. The ...

Driving Video Views & Engagement With SEO & Social Media

Driving Video Views & Engagement With SEO & Social Media

Our founder, Mark Roberston, had a chance to serve as moderater at the Streaming Media West conference on a panel discussion entitled Driving Video Views and Engagement With SEO & Social Media. With Josh Warner of Feed Company, Gregg LaRoche of Brightcove, and Patrick Starzan ...

The YouTube Creator Playbook Index: ReelSEO's In-depth Review

The YouTube Creator Playbook Index: ReelSEOs In depth Review

The YouTube Creator Playbook is an awesome guide to follow when making your videos.  Covering every section of it was enlightening and maddening all at once.  The Playbook offers great information, and then forgets that not everyone can do some of the things they suggest ...

Zencoder Offering HTTP Live Streaming Encoding for iOS Devices

Zencoder Offering HTTP Live Streaming Encoding for iOS Devices

Zencoder continues its rapid expansion of transcoding offerings and achievements with today's announcement that they are now ready to offer optimized HTTP Live Streaming encoding (HLS) for iPhone and iPad applications . They say it can create smaller files with no loss of quality.

How To Easily Create Subtitles & Captions For YouTube SEO - Reel Video Producer Tips #15

How To Easily Create Subtitles & Captions For YouTube SEO   Reel Video Producer Tips #15

Adding subtitles and captions to your videos on YouTube can greatly influence their ranking in search engines. It's one of the best search engine optimizations you can do to increase viewership, gain an audience, and give your videos more exposure. Plus, when you have transcription ...

Introducing Mixpo Frameworks For Rich, Interactive Online Video Campaigns

Introducing Mixpo Frameworks For Rich, Interactive Online Video Campaigns

I just got the scoop on Mixpo's new Frameworks from Walter Harp and he tells me there's some interesting things going on with them in the near future as well. Frameworks basically offer you a set of pre-made interactive layer formats to help advertisers easily ...

How To Optimize Your YouTube Channel Page--The YouTube Creator Playbook

How To Optimize Your YouTube Channel Page  The YouTube Creator Playbook

Your channel page on YouTube is where you can brand your videos through attractive packaging.  It creates an insular experience for your videos, one without all the distractions of suggested videos and that plain YouTube white background.  A channel page is invitation into your home ...

How To Create YouTube Playlists To Curate Content & Leverage Your Video Catalog

How To Create YouTube Playlists To Curate Content & Leverage Your Video Catalog

At the point where you have made a lot of videos, there is a point where organizing select videos into playlists becomes a great way to entice new viewers and fans alike to watch multiple entries in one sitting.  Playlists are another word for "Greatest ...

Popcorn Framework Brings Interactive Video To The People's Choice Awards

Popcorn Framework Brings Interactive Video To The Peoples Choice Awards

A few weeks ago, we discussed Mozilla's interactive video framework, Popcorn.js, an HTML5 application that will allow for content creators to provide context links and information to their videos.  It was test-driven with documentary films.  Now, with the support of content optimization company RAMP, and ...

See Mark Robertson & Greg Jarboe Together On YouTube Marketing At SES Chicago

See Mark Robertson & Greg Jarboe Together On YouTube Marketing At SES Chicago

SES Chicago is almost upon us--November 14-18--and it's sure to be another amazing show. But if you somehow haven't quite made up your mind to go, I thought I'd give you a little extra motivation. You see, our founder, Mark Robertson, and frequent contributing author, Greg ...

Adobe Acquires Auditude, Gets Into Video Monetization

Adobe Acquires Auditude, Gets Into Video Monetization

Adobe is known for providing powerful software to produce quality videos.  Their editing software, Adobe Premiere, and special effects application, After Effects, are commonly-used programs by pros and aspiring filmmakers alike.  Now, Adobe is getting into another phase of a video's life: monetization, with the ...

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