Ooyala Articles

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Why Don't All Video Platforms Display Video View Counts?!

Why Don't All Video Platforms Display Video View Counts?!

When I was preparing a post about Red Letter Media's Star Wars reviews earlier in the week, I discovered something surprising.  Well, it was surprising to me.  Blip.tv–where Red Letter's latest video is hosted–doesn't share video view counts publicly on the website.  It was important …

Ooyala On How To Measure Social Video Marketing Success

Ooyala On How To Measure Social Video Marketing Success

Grant Crowell interviews Bismarck Lepe, co-founder and President of Products for one of today’s leading online video platforms, Ooyala, about how to work with your online video platform provider for doing “social video marketing,” and discuss how “social needs to be a standard part of everybody’s targeting for delivering a message to consumers” today.

Ooyala Gives Video Publishers Integrated Paypal Payment System

Ooyala Gives Video Publishers Integrated Paypal Payment System

Ooyala, a provider of video monetization products and services, has introduced a new product called Ooyala Paywall.  Typically the word "paywall," in Internet terms, refers to a blockade between users and a portion of the content they're after, and that's exactly what this product is.  …

The Sunday News Reel – Week of 11-17 October, 2010

The Sunday News Reel – Week of 11 17 October, 2010

Hey hey! Another week in the books as we wind down summer in the Northern Hemisphere and rapidly hurtle toward lower temps and the holiday season. Here in my part of the world the leaves are falling along with the temps. So it's time once …

The Sunday News Reel: Video Related News In Review – Sept 26 – Oct 3, 2010

The Sunday News Reel: Video Related News In Review   Sept 26   Oct 3, 2010

Chris is taking the weekend off to catch up on some technical things (really he's just fiddling with computer hardware, playing video games and catching up on sleep) so I'm here to cover for him. This week saw a lot of talk about Apple TV …

HTML5 Is Better Than Sliced Bread for Online Video Advertising!

A recent post over at Mediapost talked about how HTML 5 is going to completely rewrite the online video advertising landscape. I beg to differ because I, unlike many, don't buy into all the hype surrounding everything and I'm too lazy to hop on all …

Adify Creates VAST Video Ad Network

Heh, that's one of my better titles right there. Plus, it's extremely accurate in both meanings. Adify has recently implemented a new VAST 2.0 network that spans the globe and expands their previous offerings.

The WebM VP8 BandWagon Rolls On – Who’s In and Who’s Not

Google announced the would open VP8 up as WebM, an open source video codec in a Matroska package with Ogg Vorbis as the audio encoder. So I thought it would be good to have a news round up of who's in, who's out and what …

Silverlight Makes Gains, Shines On Kaltura and Ooyala

Apparently, and I find this rather shocking, Silverlight is installed on 60% of connected devices. SIXTY percent. I am guessing that is mostly because it is now coming pre-installed on Windows machines and smartphones? As a result both Kaltura and Ooyala have begun to support …

Google Buys Episodic – You Down With O.V.P.? Yeah You Know Me!

Google Buys Episodic   You Down With O.V.P.? Yeah You Know Me!

It was big news yesterday for Noam Lovinsky, CEO and Co-founder of Episodic, with the announcement that his company has been acquired by Google. Following a day of April Fool's Day jokes, that included Brightcove had acquired Ooyala – this deal is no joke, and was actually …

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