OK Go Articles

Rube Goldberg, Slow-Motion and Legos - Viral Video Round Up

This has been one of the busier weeks for viral video that I can remember… at least in terms of the sheer volume of buzzed-about vids.  Let's jump right into our look at three of the best, breaking them down to find their recipe for ...

Viral Video Marketing Round Up – Lessons From This Week’s Viral Video Successes – 1/22/2010

The viral landscape is a very fluid, breathing sort of thing. That's why we publish this column on a (mostly) weekly basis… because there are always fresh examples of viral success.  Let's take a look at what's gone viral this week in the world of ...

Exploring The Complex Relationship Between Links and Views

For those of you who are not aware, SEOmoz—one of the SEO consulting industry's leaders—has their own index of the web.  Unlike Google's index, the one at SEOmoz, called Linkscape, is after information about links.  Rand Fishkin and his team spent months developing the index, ...