NBC Articles

The National Broadcasting Company (NBC) is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City’s Rockefeller Center with additional major offices near Los Angeles and in Chicago. NBC is sometimes referred to as the “Peacock Network,” due to its stylized peacock logo, created originally for its color broadcasts.
Formed in 1926 by the Radio Corporation of America (RCA), NBC was the first major ...

How To Approach A Web Video Series As A Marketing Strategy

How To Approach A Web Video Series As A Marketing Strategy

ReelSEO’s Grant Crowell interviews Robyn Okrant, author of, about how serialization can be a successful online video strategy for building an enthusiastic audience with great word-of-mouth marketing.

YouTube’s CEO Chad Hurley Wants You Watching 5 Hours of Video Per Day

Chad Hurley, one of YouTube's founders and its current CEO (who is, sadly, younger than me), has some pretty big plans for his video portal.  Specifically, he's hoping for a future where people spent anywhere from 15 minutes up to 5 hours per day on …

Initial Viewership Numbers for CBS’ Online March Madness Broadcast Are Very Impressive

There's some pretty good evidence coming out today that online viewership of the NCAA March Madness basketball tournament is up from last year—as expected. On just the first day of the tournament, Thursday of last week, there were 3 million unique visitors.  CBS was hoping …

Professional Web Video Content Up Almost 20% In 2009

AccuStream Research says that there was nearly a 20% jump in "professionally produced, hosted or syndicated online media and entertainment video views". So either we're all going pro or the pros have come to see the value in it.

Comcast Adds Even More Streaming Content Online for Subscribers

Comcast continues to enhance and improve its online offerings, and now they've announced something called Fancast Xfinity–get it? It's like "infinity", but with an "X."  It must be extreme or something.

Univision/YouTube Partnership Is A Bigger Deal Than You Think

Did you see the headline earlier this week that YouTube had struck a deal with Spanish Television Network, Univision?  If you're a typical American, you might have passed right over it.  Maybe you noted it mentally, but figured it wasn't terribly important to you since …

The Xspot – Local TV and Online Video Ad Convergence

Even though some consumers may be turning to the Internet more and more to watch television, TV is not going away anytime soon. For me, I need it to fall asleep ;-)  Likewise, local television ad spending is not going away anytime soon either.  Advertisers are …

July Biggest Month Ever for Online Video, Hulu Tops Time Warner Cable

July was a big month all around for online video (according to comScore) but perhaps it was the biggest month yet for Hulu who, according to various research, surpassed Time Warner in viewership during the month. Could this be the turning point for the cable …

Lessons In Video and SEO – The JK Wedding Dance Video

A little video of a wedding entrance made a huge splash a couple weeks ago.  You probably saw it.  If not, you almost definitely heard about it.  For their entrance, the wedding party eschewed the more traditional entrance and scampered down the church aisle in …

Blip.tv Adds More Knobs To Dashboard, Expands Distribution Channels

Blip.TV recently decided that they didn't have enough knobs, switches, levers, buttons and what nots on their dashboard. So they decided to upgrade it and throw in some new things for you to play with. Additionally, since they were doing some work anyway, they decided …

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