NBC Articles

The National Broadcasting Company (NBC) is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City’s Rockefeller Center with additional major offices near Los Angeles and in Chicago. NBC is sometimes referred to as the “Peacock Network,” due to its stylized peacock logo, created originally for its color broadcasts.
Formed in 1926 by the Radio Corporation of America (RCA), NBC was the first major ...

Hulu Considers Slashing Hulu Plus Subscription Price In Half

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Hulu Plus, the premium service from the video site owned by ABC, NBC, and CBS, is weighing a 50% price cut, according to All Things Digital.  The service would presumably remain the same, but cost only $4.95 per month instead of the current $9.95.

comScore September 2010 Video Metrix - Less Viewers, More Minutes Per

Yes boys and girls, it's that time again. The comScore top ten lists for online video properties are in. The thrills! The Spills! The shake ups, shake downs and everything all around. Let's get on with the show!

Google TV Missing Major TV Network Partners, and I Doubt Google Cares

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Yesterday Google finally opened the curtain on Google TV, giving the world some much-needed detail on what the product is and what it will be able to do.  And I was pretty impressed.

The Sunday News Reel - External Edition - Week of 19-26 Sept, 2010

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I've gone further this week and split the Sunday News Reel into two pieces. This External Edition will focus on news out in the world that we didn't write about here at ReelSEO. We'll probably never catch everything, so if we miss something, drop us ...

This Week's Best Online Video Ad Campaign: Repurposed Lip-Dub From NBC's The Office

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I wrote a few days ago about some research from Dynamic Logic on how brands are using repurposed video for online campaigns, often to great success.  In fact, when the goal is brand awareness, repurposed video is just as effective as content created specifically for ...

Legal Battle Brews Over Internet TV Re-broadcasting - What Are The Repercussions?

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When the ivi launch press release crossed my desk, to say I was interested would be an understatement. For those that don't know ivi is an application that takes broadcast television, currently only from Seattle and New York, and streams it to your desktop, anywhere ...

Silverlight Gets Streaming Surround Sound With SRS 5.1 Support and Toolkit

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SRS Labs, Inc. has teamed up with Microsoft to offer full SRS 5.1 Surround Sound via a new toolkit for the platform. That means Silverlight will soon feature encoding and decoding of surround sound for streaming content.

Microsoft, Yahoo!, Hulu To Let Users Choose Video Ads Via Asq

Having video viewers tell you which video ads they want to see, and don't want to see is the new thing. Facebook has been using it for sometime with their own ads and now Microsoft, Yahoo!, and Hulu planning to do the same.

Online Video Impacts Top 50 Web Properties During June 2010

comScore has released the monthly report on who does what, where on the web, commonly referred to as the comScore Media Metrix. The report, as usual, looks at top web properties, ad networks and the changes in the traffic on those properties.

90% of TV Shows Were Freely Available Online Last Season

According to recent research by Clicker, that's the fact of the matter. 90% of 2009-2010 broadcast TV was on Internet. It makes me wonder what the other 10% was and if they include places like PBS and C-SPAN.

How To Approach A Web Video Series As A Marketing Strategy

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ReelSEO's Grant Crowell interviews Robyn Okrant, author of, about how serialization can be a successful online video strategy for building an enthusiastic audience with great word-of-mouth marketing.

YouTube's CEO Chad Hurley Wants You Watching 5 Hours of Video Per Day

Chad Hurley, one of YouTube's founders and its current CEO (who is, sadly, younger than me), has some pretty big plans for his video portal.  Specifically, he's hoping for a future where people spent anywhere from 15 minutes up to 5 hours per day on ...

Initial Viewership Numbers for CBS' Online March Madness Broadcast Are Very Impressive

There's some pretty good evidence coming out today that online viewership of the NCAA March Madness basketball tournament is up from last year—as expected. On just the first day of the tournament, Thursday of last week, there were 3 million unique visitors.  CBS was hoping ...

Professional Web Video Content Up Almost 20% In 2009

AccuStream Research says that there was nearly a 20% jump in "professionally produced, hosted or syndicated online media and entertainment video views". So either we're all going pro or the pros have come to see the value in it.

Comcast Adds Even More Streaming Content Online for Subscribers

Comcast continues to enhance and improve its online offerings, and now they've announced something called Fancast Xfinity--get it? It's like "infinity", but with an "X."  It must be extreme or something.

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