NBC Articles

The National Broadcasting Company (NBC) is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City’s Rockefeller Center with additional major offices near Los Angeles and in Chicago. NBC is sometimes referred to as the “Peacock Network,” due to its stylized peacock logo, created originally for its color broadcasts.
Formed in 1926 by the Radio Corporation of America (RCA), NBC was the first major ...

Soap Operas Pop, Proctor & Gamble Moves Online With Original Video Content

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You've heard about the string of soap opera finishes right? I'm not hip to the whole daytime TV scene, but I know that some very long-running soaps have recently been canceled because of low viewership--and probably also because of the shift to online video for ...

Online Video Numbers Hold Steady for April, Except at AOL

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comScore released the Video Metrix a bit late this month and I've been quite busy of late so I missed it. Well I got a nudge from Mark about it and so here we are. If you've been following the saga you know that there ...

YouTube Channels Netflix With New Online Movie Rentals

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After weeks of rumors, anonymous sources, and outright speculation, YouTube has finally gone public with the details of their new movie rental service. Specifically, they've struck deals with NBC/Universal, Sony, & Warner Brothers studios, which leaves several studios that still aren't partners (Fox, Disney, Paramount, ...

Nielsen and comScore Continue to Disagree Dramatically in Online Video Numbers

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Nielsen and comScore will never see eye-to-eye and that goes doubly for the numbers they report. While comScore said some 174 million Americans viewed online video last month, Nielsen states it's only 144.2 million, or billion if you were to take their chart at face ...

Online Video Springs Back in March, 174M Viewers Watch 889 Minutes on Average

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After the February fizzle in online video, March has seen the industry spring back to life with 174 million Americans raining down upon online video sites and viewing sessions blossoming to 5.7B while average viewing time saw a growth spurt to 889.1 minutes. Ahhh...spring is ...

Best Viral Video Marketing Campaign: New Era Knows Their Audience Well

baldwin

A new video from New Era Cap Company, Inc., is making the rounds, and for good reason: it's hilarious. The spot features a pair of popular television and movie stars arguing about a storied sports rivalry. The ad works extremely well for several reasons: it's ...

Mid-Week Online Reel Video Quick Clips 7 April 2011

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I know, Thursday, but Thursday morning! So still two days left in the work week. Well, there are a lot of announcements coming as NAB is just round the corner. But none of them were really full-on article treatment pieces that I could see, so ...

Time Warner Hits Bump in iPad App Delivery, Pulls Some Channels

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Time Warner Cable has an iPad app. Through that app you are able to stream channels that you would have in your cable package if you were one of their 15 million subscribers. However, they took some flak from major studios when they did that ...

Is Online Video Dying? Comscore's Video Metrix Says Fizzle in Feb

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This doesn't make much sense to me, but it seems like less people in the US (170M vs. 171M) started more video sessions (5B vs. 4.8B) in February than in January, and then watched for less time (816 vs 870 minutes) each. So it seems ...

paidContent 2011: Learn From An Impressive Lineup of Digital Goods Experts

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paidContent has long led the charge in covering, as they say, "the economics of digital content." This year they're hosting another conference event, called paidContent 2011, filled with round-table discussions, Q&A's, and keynote speakers from some of the web's leading content creators like Huffington Post, ...

YouTube Getting Into The Live Sports Streaming Game

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YouTube is actively pursuing deals with professional sporting leagues around the world in a bid to bring more live streaming sporting events to the video site. A Bloomberg report yesterday claims Google is in talks with "most sports leagues," including the NBA, the NHL, and ...

The Weekly Online Video News Reel: The Lethargic Edition

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I have to admit that I'm tired. Sure, we all get tired, even superheroes. So let's make this short and sweet, yet still super, right?! Sometimes there just aren't enough of us to go round here at ReelSEO and things slip through the cracks. Today ...

Comcast Gets into Video Streaming Apps, Flaunts FCC Restrictions?

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Yes, it was inevitable, another giant of broadcasting has created another app and tossed it into the ring to vie for online video viewer attention further diluting the market, further splitting our attention and further cluttering your iOS device home screens. I smell a conspiracy ...

Trouble in Huludise as Partners Decide How Online Video Service Will Survive

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Hulu, according to the Wall Street Journal, is rife with internal strife. It seems that there have been some meetings this week between the partners (NBC Universal, News Corp., and Disney) and the management of Hulu over the future of the company. At stake is ...

14.6 Hours of Online Video per Viewer, 5.9B Online Video Ads in December 2010

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comScore put out their Video Metrix for the final month of 2010 last week, I just didn't get around to it until now. They say, that again, 172 million U.S. users watched video online and they averaged 14.6 hours per viewer. We almost topped 6B ...

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