Muppets Articles

The Muppets Rock Out In New Google Hangouts TV Commercial

There are a ton of potential uses for Google Plus Hangouts, and Google is doing something relatively big to help highlight them--they're putting out another TV commercial. I think I can count on one hand (maybe just a couple fingers) the number of times Google ...

The Weekly Online Video News Round Up - Thanksgiving Edition

Plenty of news in the world of online video this past week, though many of us probably found ourselves distracted by things like family interaction, football games, and turkey. Because we were all a little more distracted than normal, it's an even better idea to ...

The Week's Best Viral Videos & Marketing Lessons - Artists Edition

Greetings, and Happy Day After Thanksgiving--AKA Black Friday. While many of you might be out standing in line for new video gadgets on sale or being trampled at Wal-Mart by the masses, some of you are back to work, fighting the turkey hangover. You didn't ...

The Google Interview: Using Video With Google Plus Pages For Business

I interviewed Google's spokesperson Andrea Faville to learn more about the video features available on Google Plus Pages for business; along with a number of examples from businesses across the small-to-large range, and the great new "Hangouts with Extras" they're previewing for everyone!

The Week's Best Viral Videos - Parody Trailers & Music Videos

The single most-talked-about online video topic all week long was the capture and death of Libyan leader Muammar Gaddafi. In fact, if you merely browse YouTube by "most viewed this week," nearly every other video will be Gaddafi-related. I'm not interested in covering ground the major ...

Trailers & Mother Nature - The Week's Best Viral Videos & Marketing Lessons

One of the best ways for brands and individuals to succeed with online video is to follow the examples set by those who've gone before them. What kind of videos have been a hit with viewers in the past? What kind of experiments have failed? ...

The Muppets Movie Can't Get Here Soon Enough

If the new Muppets movie, opening Thanksgiving, is anywhere close to the viral marketing campaign that Disney has been putting out for the movie, we're in for a fantastic holiday.  Earlier we mentioned the Muppets clash with OK Go, a fun music video that served ...

The Weekly Online Video News Round Up - Streaming Internet TV Edition

It was another huge week for online video news, with final bids for Hulu being turned in on Friday. I'm pretty surprised we haven't seen any leaks on those bids as of yet, but it is the weekend. Expect there to be news on the ...

Best Branded Viral Video Ad Campaign - The Muppets & OK Go

I've written many times about my love for The Muppets. I'm right in the perfect generation to be a fan--I remember watching and loving both the TV show and the three earliest films as I grew up. And over the past year or two, the ...

Best Branded Online Video Ad Campaigns: A Trailer & A Hoax

Brands continue to lead the charge in creativity with online video. They have more money and resources than you and I do, which makes it easier for them to experiment. This week saw several entertaining branded videos, but I wanted to pull out a couple ...

The Week's Best Viral Videos & Marketing Lessons - Parodies & Heartwarmers

Another week is in the books (well, almost), so it's time to sit back, enjoy that morning coffee, and watch some of the most popular viral videos of the week. As usual, we have entries from savvy brands as well as clueless amateurs, which is ...

Amateur Muppets Web Video Proves Creativity Trumps Budget

When I wrote my year-end article last December called "Top 9 Lessons Learned From 2009's Viral Video Successes," my #1 lesson was this: "Use Muppets! The Muppets make everything better. If there's any way for you to use Muppets in your viral video without infringing on copyright, I ...