When Videos Attack: Why Politicians Should Respect the Power of Social Video

Over the last couple of years I've become a bit of a political junkie. And like any good junkie, I spend half my time dosing up on Fox, MSNBC, Politico and Huffpo and half my time looking for my next fix. With ever-increasing frequency, I'm ...
Apples to Oranges: Nielsen Online Video Numbers vs. comScore's Video Metrix

Nielsen is on the boat, or just dragging behind it like an anchor it seems, when it comes to tracking online video usage and growth. comScore has been providing us with monthly glimpses into the online video viewing scene for some time now. Nielsen is ...
Comcast Gets into Video Streaming Apps, Flaunts FCC Restrictions?

Yes, it was inevitable, another giant of broadcasting has created another app and tossed it into the ring to vie for online video viewer attention further diluting the market, further splitting our attention and further cluttering your iOS device home screens. I smell a conspiracy ...
The Golden Age of Online Video News Consumption?

Today at the Washington Post and Beet.tv will explore the so-called golden age of online video in a two-hour panel panel discussion with Ann Derry, New York Times; Steven King, The Washington Post; Mark Larkin, CBSNews.com; Kevin Roach, The Associated Press; Anna Roberston, Yahoo! News; ...
Microsoft, Yahoo!, Hulu To Let Users Choose Video Ads Via Asq
Having video viewers tell you which video ads they want to see, and don't want to see is the new thing. Facebook has been using it for sometime with their own ads and now Microsoft, Yahoo!, and Hulu planning to do the same.
Online Video Impacts Top 50 Web Properties During June 2010
comScore has released the monthly report on who does what, where on the web, commonly referred to as the comScore Media Metrix. The report, as usual, looks at top web properties, ad networks and the changes in the traffic on those properties.
How To Approach A Web Video Series As A Marketing Strategy

ReelSEO's Grant Crowell interviews Robyn Okrant, author of, about how serialization can be a successful online video strategy for building an enthusiastic audience with great word-of-mouth marketing.
YuMe Steps Into Silverlight Video Ad Delivery
YuMe announced they have now got a first Silverlight-friendly video ad network. That means users can implement the new ACE technology in Silverlight players and generate revenue on the content finally.
iPhone App Fun, Video Games Attack, and A Freaky Voice - Viral Video Round Up
Good grief. This is one of the best weeks for viral videos since I've been writing this weekly Round Up article. There is so much good content to feature and reverse-engineer that I had a terrible time choosing which viral successes to feature. Needless to ...
YouTube Continues Search Engine Domination - Up 31% YOY

Is anyone still wondering if search is important for video? In November of last year, YouTube surpassed Yahoo for the first time in total U.S. search queries, making it the 2nd largest search engine in the U.S. next to only its owner, Google. Ever since ...
Nielsen Ratings Shake Up - Hulu and Blinkx
After months of not a lot of movement going on at the top of the Nielsen reports for video traffic we suddenly get some major shake up and a new contender. The top ten saw some major moves from top to bottom last month which ...
Microsoft, Yahoo Search and You - The Reel Deel
Big news this week from the world of Google haters and would be slayers of the search engine giant as well as for anyone who uses search engines, search advertising or ever has had a need to find something on the web. Microsoft has signed ...
blinkx Takes You Courtside With FOXSports.com On MSN
blinkx shoots and scores! MSN and FOXSports.com choose blinkx over the kid no one ever wants on their team and hands them the ball giving them a chance to shine on the online sports video court. blinkx is now serving up around 1,000 sports video ...
Online Video News Search Study - Is The Business Case Made?
Report released by DoubleClick Performics, "Searching for Online News." The report consists of survey findings among 500 consumers conducted in mid-May, offering a look into how consumers interact with online video news – more specifically, how they search for it, how they engage with it, and how effectively they find the news video relevant to their search experience.
The key findings of the report – There is a significant use of the Internet for video news viewing, consumers rely heavily on Search to find news online, and video with news search makes for higher engagement levels with consumers.
Grant comments on whether the data helps or hurts the SEO professionals and online marketers looking to make the business case for optimizing news video performance and distribution on the web.


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