movies

Star Wars: The Force Awakens Trailers and Teasers Generate 223M Views star wars the force awakens trailers 360x240

'Star Wars: The Force Awakens' Trailers and Teasers Generate 223M Views

To date, official teasers and trailers for 'Star Wars: The Force Awakens' have generated a staggering 223 million views on YouTube and Facebook - and that's just for the official Star Wars accounts. But is the film generating the same interest across the rest of the Internet?
Comic Con and Film Trailers = Video Marketing Win for Warner Bros batman v superman trailer comic con video marketing 360x240

Comic Con and Film Trailers = Video Marketing Win for Warner Bros

Warner Brothers released trailers for two highly anticipated new comic-book based movies at last week's San Diego Comic Con. The buzz around the films, plus the timing of the new teasers created a viral frenzy for both 'Suicide Squad', and 'Batman vs Superman: The Dawn of Justice'.
Music, Minecraft, Movies: The Most Searched For Keywords on YouTube Youtube 2014 most searched for keywords 360x240

Music, Minecraft, Movies: The Most Searched For Keywords on YouTube

YouTube has confirmed the most popular keyword searches on the site for 2014, and it's no surprise that 'music', and 'movies' appear in the top three. But did you know that 'Minecraft' is the second most popular search term on the video site?
CinemaSins & Everything Wrong With ReelSummit  reel cinemasins 360x240

CinemaSins & Everything Wrong With ReelSummit

CinemaSins is one of the biggest YouTube success stories of the past 18 months, with a current subscriber base of 2.8 million and over 415 million views of their video content. Also know as "The Everything Wrong With...." guys, the team dissect some of the best know movies to clue us in on some of the mistakes that really shouldn't have got past the cutting room. They gave us an insight into their success at the 2014 ReelSummit.
AOL Partners with Miramax on Free Movie Streaming aolonnetwork e1335361484466 331x240

AOL Partners with Miramax on Free Movie Streaming

Miramax is sorting out a deal with AOL to run ad-supported full-length films on the latter's On network. This is the first foray into long-form for AOL, so many eyes will be watching, from both a technical aspect (can they pull it off) and from a consumer aspect (I can watch Pulp Fiction without a subscription?). It also could become the case study on how to fully monetize a massive movie library since Miramax already has multiple SVOD deals.
Video Viewing Experience Expectations Far Higher Than Video Delivery video buffering 360x240

Video Viewing Experience Expectations Far Higher Than Video Delivery

Conviva compiled massive numbers from 2013 video viewing and determined that there are several factors that determine viewer engagement including low buffering, high buffering, SD vs. HD, content duration and genre. What do you think was the most important factor in user engagement? Step inside and find out!
Live Video Beats VOD Hands Down in Per Play Viewing Time Live Video Beats VOD Hands Down in Per Play Viewing Time 360x240

Live Video Beats VOD Hands Down in Per Play Viewing Time

Live video viewing per play is outstripping VOD by an extremely large margin across most screens. The question is what are people watching for that long that is live and where are they getting it? Or is the question, are you already monetizing live streaming or placing your ads against live streaming content? Because if not, you may want to look into it when you see these engagement numbers from Ooyala.
Long Form Content Mobile Viewing Growth Continues, Whos Watching? long form mobile video content

Long Form Content Mobile Viewing Growth Continues, Who's Watching?

Ooyala's Q4 2013 Video Index gave us some insight into the viewing time for long form content across devices and it is definitely growing. That screen size equals content length statement of old is now history. We pull in some other research to give you a quick look at who it might be that is watching this long form content on those smaller screens, in case you need a direction for your online campaigns.
Pay TV VOD Easier to Use But OTT Still Dominates connected devices 360x240

Pay-TV VOD Easier to Use But OTT Still Dominates

Pay-TV companies did not really get how people discovered content for a long time, they might not quite get it now. But they are trying and that shows in Digitalsmith's Q4 2013 Video Discovery Trends report where almost half of the respondents felt it is easy to find a movie in their pay-TV VOD catalog. A marked improvement to say the least. Are you buying VOD movies are are you still on the SVOD path with your favorite online movie subscription service?
Capture Your Best PS4 Gaming Moments Via HDMI Soon! playstation network logo1 360x240

Capture Your Best PS4 Gaming Moments Via HDMI Soon!

Sony is tearing down, or more accurately, building a gate in the walled garden that is the Playstation 4 HDMI stream. They announced recently that a couple updates would allow for video capture via the HDMI signal in the near future. Plus, some better collaboration with Twitch and Ustream. Are they getting soft on video copyright protection? Ha! Don't make me laugh...this IS Sony after all.
Viacom, Google Bury Hatchet Over YouTube Copyright Allegations youtubeviacom 360x240

Viacom, Google Bury Hatchet Over YouTube Copyright Allegations

The Viacoogle war is over! Viacom and Google settled out of court in a copyright lawsuit that's gone on longer than many have been watching video on the web (heck longer than I've been at ReelSEO). After seven grueling years it seems that Viacom is satisfied with Google's handling of copyright infringement now and decided to end it.