monetization Articles

Monetization is the process of converting or establishing something into legal tender. It usually refers to the coining of currency or the printing of banknotes by central banks. Things such as gold, diamonds and emeralds generally do have intrinsic value based on their rarity or quality and thus provide a premium not associated with fiat currency unless that currency is “promissory”: That is the currency promises to deliver a given amount of a recognized commodity of a universall...

Online Video Continues To Grow Says Nielsen

Not that they needed to tell any of us that, right? We all are in the trenches and know. However, for those who don't know, Nielsen Online is happy to spell it out. Their new report takes a look at how social media and video …

Ooyala CEO Named Among Best Young Tech Entrepreneurs

Bismarck Lepe, CEO of Ooyala, a video technology company that provides an integrated platform enabling the delivery, management, and monetization of high quality video content, was listed in the under 30-year-old list of Best Young Tech Entrepreneurs of 2009 by BusinessWeek Magazine. The list is …

Tadcast Overview and The $5000 Online Video Placement Contest

Tadcast might be the ties that bind. Bind video creators to revenue streams that is. You see they believe that all videos should be able to have some sort of product placement and to that end they have challenged video creators to create videos with …

Vobile and YuMe Expand Agreement

YuMe, is said to be the largest video advertising network with over 500 premium video sites and 500 million monthly streams. That sounds pretty large to me and might very well be the largest. They've recently teamed up with Vobile who provides video content identification …

EveryZing Helps Customers Monetize Videos With YUME

EveryZing, the media industry's go-to solution for next-generation universal search and audio/video SEO, announced today that it has entered into a strategic partnership with YuMe to provide turnkey in-stream advertising solutions to its network of publisher customers. YuMe is the leading ad management platform and …

OmniVideo – The Future of Online Video Monetization and Discovery – Interview With James McQuivey of Forrester – Part 2

The following is Part 2 of our interview with James McQuivey(Ph.D.), Vice President and Principal Analyst at Forrester Research.   In Part 1 of our interview, we covered some background on James as well as some of  his thoughts regarding the future of video consumption. In Part 2 (below), …

OmniVideo – The Future of Moving Images – Interview With James McQuivey of Forrester – Part 1

This first part of our interview with James McQuivey includes background on James as well as some insight into his thoughts on the future of online video consumption

Wildscreen.tv Review – The Source for HD Video Sharing?

Well that's what they say on their about page They go on to say: "Wildscreen.TV lets video creators cash in, not sell out and offers 100% Ad Revenue to their users if they place their own adverts on their custom channel." That's not such a …

Video SEO Quick Tips With Production and Marketing

ReelSEO's Grant Crowell does a multi-episode podcast on: 1) Video SEO Tip – How to "subvert" a social video campaign with a major brand to improve your own search listings, 2) Video production tip – How to prepare for being on camera WITHOUT  a teleprompter and …

eCommerce Video Comes Alive With Ooyala’s Backlot Platform

As we've posted many times in the past, online video has emerged as an exciting and effective new method of marketing ecommerce products and services online.  Just a few weeks back, we covered some research recently released from comScore which details the benefits of utilizing online …

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