monetization Articles

Monetization is the process of converting or establishing something into legal tender. It usually refers to the coining of currency or the printing of banknotes by central banks. Things such as gold, diamonds and emeralds generally do have intrinsic value based on their rarity or quality and thus provide a premium not associated with fiat currency unless that currency is “promissory”: That is the currency promises to deliver a given amount of a recognized commodity of a universall...

Kaltura Grows A Longtail

Everyone remembers that Kaltura makes the first open source online video platform right? The Kaltura Community Edition. Well now they're beginning to expand that with new deals, this time around it's with LongTail video, the open source video player.

YouTube Direct Connects Users and Media Organizations

We all have video cameras or video-capable mobile phones and that means new ways to see what's happening in the world. Not only for you but for others as well. We get a eyewitness views of the events as they unfold and now, we can ...

Panache To Up Your Video Ad IQ

So what's your online video ad IQ? You don't know? It's OK, no matter what it is,it probably isn't enough. With the rapid rate at which it's all growing and changing who can possibly know what they really need to? Well, Panache can help, so ...

2009 Blogworld Media Expo Special Discount

The 2009 Blogworld & New Media Expo is fast approaching, and we wanted to give you some reasons why you might want to attend (Disclosure: ReelSEO is an official media sponsor of Blogworld, and quite proud of it). Blogworld is a new media conference packed ...

Defining ROI for Online Video: A Fluid and Frank Discussion

Mark Portu, CEO of The FeedRoom, looks back at the first 10 years of online video and offers practical advice on achieving ROI Over the years, we've seen Web video evolve from a relatively nascent, one-way mass medium into a popular and far-reaching platform for ...

More Speculating On Google's Profitability Plans for YouTube

From the very moment Google's $1.65 Billion purchase of YouTube was announced three years ago, many of us in the tech space have been curious to see how they'd make money from the video sharing site.  Google's investors have undoubtedly been a bit more pointed ...

YouTube Brand Channels - The Missing Link

YouTube Brand Channels   The Missing Link

As an independent consultant, I am involved in a number of projects for setting up either partner or brand channels on YouTube. The most frequently asked question I get from brand or content owners is: "How does a YouTube brand channel help me in getting more ...

Livestream APIs and Brightcove Integration

Livestream, formerly Mogulus, have released a set of open APIs for the service expanding the ability to integrate it into your online video strategy. Plus the service is also now able to integrate its live streaming with the Brightcove video player.

Inside YouTube’s Evolution and Recent Changes

You want a great read?  Check out Nalts' article entitled "Seven Secrets YouTube Doesn't Want You To Know!”  It's full of some great insight on how YouTube works and how it has changed and evolved.  Some of this knowledge comes courtesy of Nalts' first-hand experience ...

The YouTube Reel Deel (Clearing Some of The Air Around YouTube)

YouTube seems to think that we're not exactly up to speed on what it is they are doing over there. Apparently they don't like the pigeonhole they have been put into as just user-generated, short-form, low-quality, freely available video with no revenue channels or monetization ...

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