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How Consumers Use Tablets & Mobile Devices In The Home

How Consumers Use Tablets & Mobile Devices In The Home

Like most TV networks, Scripps Networks has launched programming on mobile devices and tablets. So far, the programmer has found that tablet usage is four to five times that of the other devices. We caught up with Scripps executive Jeff Meyer and he shared insights …

Video Marketing Done Right – Google+ Teases Google Map Video Game

Video Marketing Done Right   Google+ Teases Google Map Video Game

Google is hoping that games can do for Google Plus what they did for Facebook–get people hopelessly addicted until they're spending every waking moment playing social network games and annoying friends with automated status updates based on meaningless gameplay objectives. Um… sorry… guess I have …

The Weekly Online Video News Round Up – 2012 Edition

The Weekly Online Video News Round Up   2012 Edition

After a week or two off for the holidays, we're back with the first online video news round up of the new year. What were the biggest stories in video over the first week of 2012–what were you talking about? In our collection, we've got …

5 Tips For Optimizing Videos For Mobile Viewers – Reel Video Producer Tips #20

5 Tips For Optimizing Videos For Mobile Viewers   Reel Video Producer Tips #20

With more and more people viewing videos on their mobile devices, it's becoming more and more important for video producers to ensure that their content is optimized for mobile viewing. Not just in how the videos are formatted, the bitrate it uses, or the video …

Pre-roll & Mobile Video Ads To Drive Online Video Spend 40% In 2012

Pre roll & Mobile Video Ads To Drive Online Video Spend 40% In 2012

After a robust 2011, online video should enjoy another year of rapid growth. eMarketer has said online video ad spend should rise 40% this year. Marketers say they'll move money from TV budgets and non-video display budgets, but they're also expecting organic growth, according to …

Online Video Predictions For 2012 – The Reel Web #20

Online Video Predictions For 2012   The Reel Web #20

This week in our look at the Reel Web we talk about how mobile viewers are watching our videos longer than desktop views are and how Facebook dominates Twitter in video sharing. Also, we review YouTube's new "Slam" voting feature and what they're doing to …

How to Customize Your YouTube RSS Feeds – Reel Video Producer Tips #19

How to Customize Your YouTube RSS Feeds   Reel Video Producer Tips #19

We're all pretty familiar with YouTube's subscription feature that lets viewers easily subscribe to our channels and new content we upload here to YouTube, but what if most of our audience is outside of YouTube? What if YouTube subscribers isn't really the best option for …

Why Mobile Video Advertising Is Good For Small Businesses

Why Mobile Video Advertising Is Good For Small Businesses

One thing that can have a major impact on the success of a small business is advertising. Obviously, there are many different forms that advertising can take. Physical advertising, such as the type found on billboards, is still very much present in this day and …

Mobile Video App MoviePal Is Shazam For Movie Trailers

Mobile Video App MoviePal Is Shazam For Movie Trailers

The simplest concepts I've long held that Shazam is quite possibly the most useful smart phone app on the planet–it's certainly the one I used the most out of all the apps I've ever downloaded. It's definitely a simple concept (hear a song you want …

Sponsored Videos Gaining Ground In Video Advertising For Online Gaming

Sponsored Videos Gaining Ground In Video Advertising For Online Gaming

Some interesting information that was sent to me recently pertains to how favorable online game players are toward sponsored videos so that they can continue to play a game for free. Then again, the study was done by SponsorPay and they are a provider of …

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