mobile Articles

Mobile ( /moʊˈbiːl/ moh-BEEL) is the third most populous city in the U.S. state of Alabama and is the county seat of Mobile County. It is located on the Mobile River and the central Gulf Coast of the United States. The population within the city limits was 195,111 during the 2010 census. It is the largest municipality on the Gulf Coast between New Orleans, Louisiana, and St. Petersburg, Florida. Mobile is the principal municipality of the Mobile Metropolitan Statistical Area, a region of ...

Netflix And YouTube Lock Down 49% Of US Residential Internet Traffic [Study]

In terms of volume of traffic to US homes, video is the star of the internet with over half of mobile and fixed data usage attributable to video content alone. Netflix and YouTube lead the way, of course, with YouTube now responsible for over 20% of mobile downstream traffic in North and Latin America and Europe.

Microsoft Wages War On YouTube Ads with New App for Windows Phone?

Microsoft has created a YouTube app for Windows Phone that blocks ads and allows users to download videos. While these things are frowned upon by YouTube API standards, the question becomes, "Is Microsoft breaking the law by doing this?"

Mobile Video Viewing on the Rise: Why It Matters [Study]

Mobile video is on the rise, and that's not a shock. But the rate at which it is going up is: it's becoming increasingly important to know who is watching mobile video and why. Also, the rise of tablets as a major video consumption device is a big reason to understand mobile viewing habits.

Video Content Drives Social Engagement, Gains Ground on Mobile [Report]

The U.S. Digital Video Benchmark 2012 Report from Adobe takes an in-depth look at how video content encourages strong viewer engagement and how mobile devices are becoming an essential part of the viewer experience.

The YouTube Live Stream Tease: Game Developers Conference Causes Rumors

There are some whispers about the availability of YouTube Live Stream for everyone. No, no...we must settle down. Only people who already have it can use it, and it's merely improvements to the service as-is. Still, we'll discuss why this rumor took shape.

March Madness Continues Upward Trend Online

Increases in audience across the board for the NCAA Men's Basketball Tournament, as TV and especially live streams increased their total audience by a staggering margin over 2012. The continued success for all formats with big sporting events is key for continued viability. of live sports streaming.

YouTube, Get On This (Part 1): The YouTube Wish List

We like YouTube, we really do. They meddle too much in things that don't need to get fixed, though, and let other things slide. That's why we've created a YouTube Wish List. Now, we may not have the power to get these things, ever, but it would be awesome if even one of these things were becoming a reality soon. And this is just Part 1.

YouTube Working on Adaptive Streaming for Mobile and TV

YouTube is working on adaptive bitrate streaming for mobile and TV, because buffering is awful. Buffering and other kinds of interruption caused $2.16 billion in lost revenue last year for the online video industry, and people tend to leave after a couple of seconds of bad video.

Ad Serving Made Simple and Scalable: Extreme Reach Makes It So [Interview]

Getting your ad on all the devices out there can be hard. Scaling and measuring it can be even harder. We talked to Chip Scully, the VP of Online Video Advertising at Extreme Reach and got some insights on how they make it easy for their clients.

How Brands Use Vine Efficiently: Quick and to the Point

You might think that with a 6-second limitation, brands couldn't possibly make something worthwhile using Vine. The problem is, you would be wrong, dead wrong. Brands are using Vine in a creative manner that allows them to make the most out of the seemingly miniscule 6 seconds that they have.

More Delicious Video Good News: Ooyala's 2012 Report

Ooyala just released their Global Video Index for 2012. No surprise here, video is being watched more and more at crazier and crazier rates, and over a wide range of devices. There is still a huge opportunity for brands to get on board and take advantage of the wave.

Mobile Video Sharing and the Human Response

How exactly do we share video when it comes to our mobile devices?  The Internet Advertising Bureau (IAB) just did a study on this very thing, (hat tip, eMarketer) and related it to the new Twitter video app, Vine.  While Vine is in its infancy, ...

Online Video Weekly News Round Up - CES 2013 Edition

It's CES week and the press releases already started pouring forth on Monday. Since I won't be at CES this week I'll just compile all the interesting ones into this news round up for you. Some interesting things in terms of integration and TV everywhere ...

Video is Key to Monetizing Mobile Publishing Says Hearst

We've all heard about how ridiculously fast the mobile video experience has been chugging along, with seemingly everyone having smartphones and other mobile devices at their fingertips.  One thing though: the mobile experience is a lot different from the desktop experience.  You see, when people ...

YouTube Capture, Custom Social Notifications, NextUp Contest, & More... [The Reel Web #70]

Today's Reel Web episode is focused entirely on YouTube news and updates from the past week.  While we certainly love the fact that YouTube is rapidly evolving, it sure would be nice if they'd take a week off so that we could digest all that's ...