Microsoft Articles

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Is Online Video Dying? Comscore’s Video Metrix Says Fizzle in Feb

Is Online Video Dying? Comscores Video Metrix Says Fizzle in Feb

This doesn't make much sense to me, but it seems like less people in the US (170M vs. 171M) started more video sessions (5B vs. 4.8B) in February than in January, and then watched for less time (816 vs 870 minutes) each. So it seems …

How Microsoft Uses Video to Increase Employee Productivity

How Microsoft Uses Video to Increase Employee Productivity

Did you know that Microsoft has their own YouTube? No, I don't mean Bing Videos. I mean Academy Mobile. Never heard of it? Me neither, until I read this piece yesterday at Ragan.com. Academy Mobile is just like YouTube–users can upload videos, rate videos, comment …

Ways to Stream Your Home Video Content to your iOS Devices

Ways to Stream Your Home Video Content to your iOS Devices

JetStreamHD believe that they have the solution to you watching all that content you have amassed on your PC and want on your iPad2 via their new product, creatively named, JetStreamHD. It's really just a media server but they claim it to be "the world's …

Exclusive Interview With The Creators of The Shaving Helmet Hoax Video

Exclusive Interview With The Creators of The Shaving Helmet Hoax Video

I've been talking about the now-famous head-shaving helmet video for a few weeks now. First I featured it in one of my weekly round-ups of the latest and greatest viral success stories. A few days later, CNN revealed the video as a hoax and spoke …

VEVO Jumps Yahoo! Takes Second Place Behind Google in Video Viewers

VEVO Jumps Yahoo! Takes Second Place Behind Google in Video Viewers

comScore put out their January Video Metrix late on the 15th, after I had already compared the Nielsen January numbers to their December ones. Go figure. Anyway, looking at the report there's not a major difference so instead of going and editing that or re-comparing …

Honeycomb Tablets Are Already Better Than iPads… for Video Marketers

Honeycomb Tablets Are Already Better Than iPads... for Video Marketers

Remember when the iPad was announced, and I wrote about how useless it seemed for people like us that deal with video all the time? Most readers skipped the fact that I was writing about the device from a video standpoint and just labeled me …

Apples to Oranges: Nielsen Online Video Numbers vs. comScore’s Video Metrix

Apples to Oranges: Nielsen Online Video Numbers vs. comScores Video Metrix

Nielsen is on the boat, or just dragging behind it like an anchor it seems, when it comes to tracking online video usage and growth. comScore has been providing us with monthly glimpses into the online video viewing scene for some time now. Nielsen is …

HTML5 Video Codec War Explodes as MPEG-LA Openly Calls for VP8 Patent Claims

HTML5 Video Codec War Explodes as MPEG LA Openly Calls for VP8 Patent Claims

The HTML5 video codec war just exploded! MPEG-LA, who you will remember holds the H.264 patent pool, just invaded Googlonia with a call for patent claims on the VP8 video codec. You will remember that Apple is a member of the H.264 owners, along with …

USA Today to Use Microsoft Tag to Link to Online Video

USA Today to Use Microsoft Tag to Link to Online Video

I thought this was pretty cool and it ties into online video, so why not. It's a unique way to tie physical, hard-copy media into online content. USA Today, the newspaper is starting to use Microsoft Tags. They will feature at least one Tag in …

Smartphone Usage Jumps 60%, Android Gains Major Ground

Smartphone Usage Jumps 60%, Android Gains Major Ground

Google's Android is working on taking over the world if we are to believe the latest numbers from comScore from their December 2010 U.S. Mobile Subscriber Market Share. Not only that but the uptake of smartphones is rocketing with a year-to-year change of 60%. What …

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